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UO Sports Product Management

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UO Sports Product Management

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Learn the business of creating sports and outdoor apparel, footwear, and equipment in our 18-month Master’s program onsite in Portland, Oregon, the hub of the industry with over 900 sports-related businesses.

09/03/2026

🌏 What if you could see how products from multiple global brands are made before starting your career with just one?

UO Sports Product Management students take their learning beyond the classroom and into the global sports product industry.

On the SPM Asia trip, students step inside manufacturing facilities in Vietnam to experience footwear and apparel production firsthand, then head to Japan to explore retail, consumers, culture, and the global marketplace.

On September 30, you will have the chance to hear from students who have just returned from their trip to Asia.

🔥 Beyond the Brand: Inside SPM’s Asia Experience
📅 Wednesday, September 30
⏰ 5–6 p.m. PT
💻 Virtual Fireside Chat

Hear what surprised them, what they learned, and how seeing the industry up close changed their perspective on sports product careers.

Ready to see where SPM can take you?
🔗 Register today! https://uospm.co/asia

08/24/2026

Born and raised in Boulder, Colorado, Eliana graduated from the University of Colorado Boulder with a degree in Journalism and a minor in Sports Media. A lifelong Colorado sports fan and proud Buffs supporter, she has always been drawn to the stories, culture, and products that shape the sports industry.
After college, Eliana freelanced for several sports magazines, covering college football and women’s college basketball. At the same time, she worked at two Nike retail locations, where she developed a strong interest in merchandising and product strategy.
Outside of work, Eliana enjoys spending time outdoors, going for runs, attending concerts, and watching just about any sporting event. She’s also a self-proclaimed morning person who loves starting her day with a cup of coffee and a workout class.
Eliana chose Sport Product Management to continue building her product knowledge and grow her passion for merchandising into a career in the sports industry.
Welcome to the program, Eliana!

08/21/2026

Our next summer experience feature is Jacob Spence! Jacob has had a busy summer taking pictures for the Portland Criterium, working with Mobilitas, a mobility tools brand, joining Arc’teryx for their Groundwork Summit Run, and climbing Mt. Adams with other members of the SPM cohort🗻 Jacob Spence

Keep an eye out for more updates on the activities and roles our students have filled their summers with💫

08/10/2026

Katie was born and raised in Chandler, Arizona. Katie recently graduated from the University of Washington with a degree in Mechanical Engineering and minors in Applied Mathematics and Classical Studies. Through projects in adaptive design and biomechanics, including mobility and accessibility-focused innovations, she discovered the connection between engineering, sports, and product creation.

Outside of school, Katie enjoys reading, crafting, thrifting, shopping, and exploring new places with friends. She is excited to explore Portland, collaborate with her classmates, and gain new insight into the engineering and innovation behind the sports product industry. We are extremely excited to have Katie join the program and become a Duck!

Welcome to the program, Katie! 🦆

07/21/2026

Growing up in Fairfax, Virginia, Dmitri was always driven by a wide range of interests. Whether he was running trails, training for outdoor expeditions, repairing gear, woodworking, or sketching product concepts, curiosity was a constant throughout his life. That passion led him to study Industrial Design at James Madison University, where he explored everything from footwear and apparel to furniture design.

After graduation, Dmitri began his career as a Design Coordinator at Crate & Barrel, gaining experience in the interior design space. While he enjoyed the work, he found himself increasingly drawn toward products that aligned with his own interests and lifestyle. As an avid hiker, camper, and outdoor enthusiast, pursuing a career in the sports and outdoor industry felt like a natural next step.

Today, Dmitri is excited to continue following that curiosity through Sport Product Management and build a career creating products that help people get outside, stay active, and pursue their own adventures.

Outside of work, you can find Dmitri on the trails, camping, working on hands-on projects, or dreaming up his next product idea.

Welcome to the program, Dmitri! 🦆

07/14/2026

From healthcare analytics to product creation, Sam is bringing a unique blend of creativity, curiosity, and hands-on problem solving to the SPM program!

For the past four years, Sam has worked in healthcare data analytics and management, developing a strong analytical mindset and a passion for solving complex challenges. Now, he’s making the jump into the sports industry, excited to combine his love for sport, creativity, and product innovation through Sport Product Management.

When he’s not diving into data, Sam enjoys sewing, upcycling products, and working with his hands whenever possible. A dedicated thrifter, he has curated most of his wardrobe from secondhand finds and is always looking for ways to give products a second life. He’s also a self-proclaimed collector of cleats and shoes, with a closet that reflects his passion for sport and design.

Soccer has always been a huge part of Sam’s life, and even while recovering from ACL surgery, his love for the game remains as strong as ever.

He’s excited to learn from his classmates, collaborate on great ideas, and create some incredible products together throughout the SPM journey.

Welcome to the program, Sam! 🦆

07/07/2026

From lifelong Ducks fan to future SPM student, Keegan is turning a passion for sport and product innovation into a career!

Originally from Athens, Ohio, Keegan grew up playing basketball, football, and running track. He attended Ohio University, where he earned both a Bachelor’s degree in Sports Management and a Master’s degree in Management while competing as a wide receiver on the football team for four years.

A lifelong sneakerhead, Keegan has always been fascinated by the technology and innovation behind the products athletes use both on and off the field. His interest in Sport Product Management started early in college when professors encouraged him to explore a path that seemed like a perfect fit from the beginning.

Keegan brings valuable industry experience to the cohort, including an internship at Adidas World Headquarters in Germany and retail experience with Nike. He’s excited to continue building on that foundation as he pursues a career in the sports product industry.

Outside of sport, Keegan enjoys spending time with his girlfriend Audrey, trying new restaurants, producing music, and traveling whenever he gets the chance.
He’s excited to join the SPM community and begin building a career around something he has loved for most of his life.

Here’s a fun fact about Keegan:
Before becoming an SPM student, he was already a huge Oregon Ducks fan! Even growing up all the way in Ohio!

Welcome to the program, Keegan! 🦆

Address

2800 NE Liberty Street
Portland, OR
97211

Opening Hours

Monday	8am - 5pm
Tuesday	8am - 5pm
Wednesday	8am - 5pm
Thursday	8am - 5pm
Friday	8am - 5pm

Telephone

+15034123777

Website

https://business.uoregon.edu/spm

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