05/24/2016
Congratulations to our most recent MA Corporate Communication graduates: Stephanie Wajntraub, Yun-Chen Chang, Rebecca Carriero and Chin-Tsung Wang!
And, don't miss tomorrow's second round of presentations Tuesday, May 24, 2016 at 5:30 in room VC 8-210!
05/18/2016
Hi all!
Current graduate students, alumni and faculty are all encouraged to attend next week's MA Corporate Communication Colloquia on Monday and Tuesday in support of your fellow graduate students who are finishing their last requirement before graduation.
Here is the schedule:
MA in Corporate Communication
Baruch College/CUNY
Schedule of Colloquia
Spring 2016
Monday, May 23, 2016
Room VC 8-210
5:30 pm Stephanie Wajntraub
Title: A Case Study on Airbnb and Uber’s Communication Strategy
Advisor: Prof. Peter Horowitz
Reader: Dr. Michael B. Goodman
6:00 pm Yun-Chen Chang
Title: Internal Communication of CSR initiatives: a Case Study of a Taiwan Based Multinational Company
Advisor: Dr. Michael B. Goodman
Reader: Dr. Caryn Medved
6:30 pm Rebecca Carriero
Title: Emerging from Marriage Inc.: Communications Trends Amongst the Divorced
Advisor: Prof. Peter Horowitz
Reader: Dr. Caryn Medved
7:00 pm Chin-Tsung Wang
Title: Mobile Application as a Channel of Corporate Communication to Shape Corporate Image
Advisor: Dr. Michael B. Goodman
Reader: Dr. Caryn Medved
Tuesday, May 24, 2016
Room VC 8-210
5:30 pm Dana Pungello
Title: Leading Practices in Communicating Corporate Social Responsibility Collaborations Between Business and Nonprofits to Achieve Enhanced Reputation
Advisor: Dr. Michael B. Goodman
Reader: Dr. Caryn Medved
6:00 pm Michael Ciaramella
Title: Millennials on the Move: Employer Reputation & Employee Engagement
Advisor: Dr. Michael B. Goodman
Reader: Dr. Caryn Medved
6:30 pm Asha Atkins
Title: Corporate America and Media: Hiring Managers Perception of Employee Appearance
Advisor: Dr. Elizabeth Minei
Reader: Dr. Allison Hahn
7:00 pm Kareem Mumford
Title: Brand Identity Coupling: How a Start-up Avoids Mismanaging Their Brand
Advisor: Dr. Elizabeth Minei
Reader: Prof. Peter Horowitz
7:30 pm Jinjin Xu
Title: Online-to-offline (O2O) Marketing in the Chinese Dining Industry
Advisor: Dr. Michael B. Goodman
Reader: Dr. Allison Hahn
06/23/2015
Don't miss PR Council at Baruch College on Wednesday, July 15th from 2-5pm!
06/03/2015
Our End of the Year social was
spectacular! Make sure to come to all of our socials in the fall.
05/20/2015
Tickets are almost sold out for tomorrow's social. Come to Student Life today there will be a table set up to purchase tickets from 6pm-8pm. Thanks!
05/11/2015
GSA Social on May 21st at M1-5 Lounge in Tribeca. Carnival Theme!!
05/11/2015
The GSA End-of-the-Year Social will be on May 21st at M1-5 Lounge in Tribeca on 52 Walker Street, 7pm-10pm!
04/29/2015
The date of the off campus GSA social has been moved to Thursday, May 21st!
04/27/2015
Did you get a chance to attend our GSA breakfast themed social on April 22nd... If not, you missed out!