Research Innovations in Sustainable Marketing

On behalf of the RISM2025 Planning Committee and Co-Chairs — Dana Alden, Preeti Shroff-Mehta, Rodoula Tsiotsou, Elif Karaosmanoglu, Rafael Currás Pérez, Gergana Nenkov, Belén López Vázquez, and Ahmad Aljarah — we extend our heartfelt thanks to our keynote speaker Karen Winterich, expert panelists Dana Alden, Yuliya Strizhakova, Qimei Chen, and Karolos Papadas, and to all our presenters for sharing your insightful research and advancing the field of sustainable marketing.

We are also deeply grateful to our attendees for your enthusiastic engagement, and to our incredible partners — ESIC University (our host), The European Marketing Academy (EMAC), the University of Hawai‘i - Shidler College of Business, and ServCollab — for their generous support and collaboration.

We look forward to seeing you all at the third edition of RISM!

A snapshot from the RISM 2025 Refreshment Break and Networking Session.

A snapshot from the RISM 2025 Competitive Paper Session

Presenters: Carmen Abril, Preeti Shroff-Mehta, Susan Calderon Urbina.

Session Chair: Rodoula Tsiotsou

Wishing all presenters a successful and impactful presentation!

We are honored to welcome Karen Winterich from Pennsylvania State University, United States, as our keynote speaker.

Time: 13:00 – 13:50
Madrid, Spain – ESIC University

We look forward to welcoming you to this thought-provoking session at RISM2025.

Journal of Sustainable Marketing

In addition to the scheduled oral presentations on May 27, 2025, we are proud to highlight the Sustainable Marketing Collaboration Panel—a key session at RISM2025 bringing together global thought leaders to exchange insights on advancing sustainability through marketing innovation.

Panelists:

· Dana Alden – University of Hawaii, United States
· Qimei Chen – University of Hawaii, United States
· Karolos Papadas – University of York, United Kingdom
· Yuliya Strizhakova – Rutgers University, United States

Date & Time:

May 27, 2025 | 16:45 - 18:15
Madrid, Spain – ESIC University
We can't wait to welcome you in Madrid!

On behalf of the RISM2025 Organizing Committee and session chairs—Professors Belén López Vázquez, Qimei Chen, T. Bettina Cornwell, Karolos Papadas, Laura Marie Edinger-Schons, Rodoula Tsiotsou, Preeti Shroff-Mehta, Valérie Swaen, Rafael Currás Pérez, and Gergana Nenkov—we wish all authors a successful and fruitful oral presentation on May 27, 2025.

Session 1 will take place from 14:00 to 15:00, followed by Session 2 from 15:20 to 16:40.

We look forward to your contributions and a vibrant exchange of ideas at RISM2025!

The full program can be found here: https://rism.world/rism2025-program/

RISM2025 Program Announced!

We are excited to announce that the official program for the Research Innovations in Sustainable Marketing: A Global Symposium (RISM2025) is now live!

Discover the full agenda of keynote sessions, paper presentations, and panel discussions: https://rism.world/rism2025-program/

A huge thank you to all contributing authors, reviewers, and committee members who made this program possible through their rigorous work and commitment to advancing sustainable marketing research.

We are especially grateful to our Co-Chairs: Dana Alden, Elif Karaosmanoglu, Rafael Currás Pérez, Preeti Shroff-Mehta, Rodoula Tsiotsou, Gergana Nenkov, Karolos Papadas, Belén López Vázquez, and Ahmad Aljarah, as well as the RISM2025 Scientific Committee, for their thoughtful guidance and continuous support throughout the process.

RISM2025 will be held on May 27, 2025, at ESIC University in Madrid, Spain.

We look forward to welcoming scholars and practitioners from around the world to engage in conversations that matter.

RISM2025 is organized in collaboration with The European Marketing Academy (EMAC), sponsored by the Journal of Sustainable Marketing and the University of Hawai‘i - Shidler College of Business, supported by ServCollab, and hosted by ESIC University.

For full details, visit: www.rism.world

We look forward to seeing you in Madrid!

RISM2025 Accepted Papers Announced!

We are pleased to announce that the accepted papers for oral presentation at Research Innovations in Sustainable Marketing: A Global Symposium (RISM2025) have been officially released.

Check the full list of accepted papers: https://rism.world/rism2025-accepted-papers/

Many congratulations to all whose papers have been accepted for RISM2025!

We extend our heartfelt gratitude to all authors who submitted their research and for their patience throughout the review process.

A sincere thank you to our Co-Chairs: Dana Alden, Elif Karaosmanoglu, Rafael Currás Pérez, Preeti Shroff-Mehta, Rodoula Tsiotsou, Gergana Nenkov, Karolos A. Papadas, Belén López Vázquez, PhD, and Ahmad Aljarah, along with the RISM2025 Scientific Committee, for their dedication and timely feedback to the submitted manuscripts.

The detailed program for RISM2025 will be announced within the next two weeks.

RISM2025 is organized in collaboration with The European Marketing Academy (EMAC), sponsored by the Journal of Sustainable Marketing and the University of Hawai‘i - Shidler College of Business, supported by ServCollab, and hosted by ESIC University in Madrid.

For more details, visit www.rism.world

We can't wait to see you in Madrid!

RISM2025: Accepted Paper Announcement #24

We are pleased to announce the twenty-fourth accepted paper for the Research Innovations in Sustainable Marketing: A Global Symposium (RISM2025).

The paper, "Safety Culture: Effects on Customer/Employee Satisfaction and Firm Performance", by Taehoon Im (California State University at Northridge, United States), Vikas Mittal (Rice University, United States), and Shrihari Sridhar (Texas A&M University, United States), has been accepted for presentation at RISM2025.

We extend our congratulations to the authors and look forward to their insightful presentation at RISM2025.

RISM2025 co-chairs, together with the RISM2025 Scientific Committee, are diligently evaluating all submissions. Accepted papers will be announced via the RISM2025 social media accounts, and authors will receive notification of their acceptance from the corresponding co-chair.

Soon, these papers will be published on the RISM website under the Accepted Papers section.

RISM2025 is organized in collaboration with The European Marketing Academy (EMAC), sponsored by the Journal of Sustainable Marketing and the University of Hawai‘i - Shidler College of Business, supported by ServCollab, and hosted by ESIC University in Madrid.

For further information about RISM2025, please visit www.rism.world.

RISM2025: Accepted Paper Announcement #23

We are pleased to announce the twenty-third accepted paper for the Research Innovations in Sustainable Marketing: A Global Symposium (RISM2025).

The paper, "From Sustainable Tourism to Regenerative Tourism: A Conceptual Reflection", by Otto Regalado-Pezua (Universidad ESAN, Peru) and Sylvie Christofle (Université Côte d'Azur, France), has been accepted for presentation at RISM2025.

We extend our congratulations to the authors and look forward to their insightful presentation at RISM2025.

RISM2025 co-chairs, together with the RISM2025 Scientific Committee, are diligently evaluating all submissions. Accepted papers will be announced via the RISM2025 social media accounts, and authors will receive notification of their acceptance from the corresponding co-chair.

Soon, these papers will be published on the RISM website under the Accepted Papers section.

RISM2025 is organized in collaboration with The European Marketing Academy (EMAC), sponsored by the Journal of Sustainable Marketing and the University of Hawai‘i - Shidler College of Business, supported by ServCollab, and hosted by ESIC University in Madrid.

For further information about RISM2025, visit www.rism.world.

RISM2025: Accepted Paper Announcement #22

We are pleased to announce the twenty-second accepted paper for the Research Innovations in Sustainable Marketing: A Global Symposium (RISM2025).

The paper, "Augmented Reality for Sustainable Brand Storytelling", by Ananya Singh (University of Texas Arlington, United States), has been accepted for presentation at RISM2025.

We extend our congratulations to the author and look forward to their insightful presentation at RISM2025.

RISM2025 co-chairs, together with the RISM2025 Scientific Committee, are diligently evaluating all submissions. Accepted papers will be announced via the RISM2025 social media accounts, and authors will receive notification of their acceptance from the corresponding co-chair.

Soon, these papers will be published on the RISM website under the Accepted Papers section.

RISM2025 is organized in collaboration with The European Marketing Academy (EMAC), sponsored by the Journal of Sustainable Marketing and the University of Hawai‘i - Shidler College of Business, supported by ServCollab, and hosted by ESIC University in Madrid.

For further information about RISM2025, please visit www.rism.world.

RISM2025: Accepted Paper Announcement #21

We are pleased to announce the twenty-first accepted paper for the Research Innovations in Sustainable Marketing: A Global Symposium (RISM2025).

The paper, "Understanding Consumer Awareness and Behavior Toward Digital Pollution", by Konstantinos Madias and Andrzej Szymkowiak (Poznan University of Economics, Poland), has been accepted for presentation at RISM2025.

We extend our congratulations to the authors and look forward to their insightful presentation at RISM2025.

RISM2025 co-chairs, together with the RISM2025 Scientific Committee, are diligently evaluating all submissions. Accepted papers will be announced via the RISM2025 social media accounts, and authors will receive notification of their acceptance from the corresponding co-chair.

Soon, these papers will be published on the RISM website under the Accepted Papers section.

RISM2025 is organized in collaboration with The European Marketing Academy (EMAC), sponsored by the Journal of Sustainable Marketing and the University of Hawai‘i - Shidler College of Business, supported by ServCollab, and hosted by ESIC University in Madrid.

For further information about RISM2025, please visit www.rism.world.