04/29/2015
“By partnering with Are You a Human we are able to identify and target real humans, thereby increasing campaign performance and overall brand safety.” - PK4 Media
http://www.adotas.com/2015/04/news-bits-pk4-media-partners-with-are-you-a-human-sapientnitro-partners-with-adaptly-for-social-ad-technology-more/
News Bits: PK4 Media Partners with Are You A Human; SapientNitro Partners with Adaptly for...
PK4 Media, a cross-platform technology company, today announced it has partnered with Are You a Human to ensure it ...
04/29/2015
Latest News: We're excited to be partnering with PK4 Media to help them target ONLY real live !
Check out more info here: http://www.prweb.com/releases/2015/04/prweb12684627.htm
PK4 Media Partners With Are You A Human to Ensure Impressions Are Viewed By Real People
Los Angeles, CA (PRWEB) April 28, 2015 -- Company Integrates The Verified Human Whitelist™
10/20/2014
How big is the digital ad fraud problem? Well, as much as 40% of the impressions on AppNexus are impossible to verify!
http://playthr.us/1DtjL5Q
Under Pressure From Buyers, Fraud-Plagued AppNexus Girds For Battle
Under Pressure From Buyers, Fraud-Plagued AppNexus Girds For Battle October 15th, 2014 - 8:30 amBy Zach Rodgers The digital ad sector has made some tangible progress in the war on fraudulent ad impressions, thanks to new detection methods and improved hygiene from many sell-side platforms. But one o…
10/16/2014
Know any soon-to-be college graduates?
Well tell them to think Detroit and come say hi to us at Live.Work.Detroit! on Oct. 24th. There they will find out why Detroit is a great place to live, work and play!
Info & registration at: http://bit.ly/lwd2014
D:hive: Detroit's Welcome Center
D:hive connects people in Detroit with places to live and work and the resources to start a small business venture. Tours and information about events happening around city of Detroit are also available.
08/22/2014
Moms are not just moms, and it's time that advertisers treated them as such. What is the next step for ad campaigns?
Latest from the blog– http://playthr.us/1njLqfW
A Mom is Not Just a Mom - Are You a Human
Driving to work this morning, I tuned the radio to one of my favorite stations. I was hoping to catch that new Taylor Swift song, but instead my commute was subjected to yet another inane radio game–Battle of the Sexes. Men were asked questions that the station had decided favored female knowledge (…
08/20/2014
Humility, audacity and an ugly Internet experience. What can we do about it?
Latest from the blog–The Ugly Side of Viewability Metrics http://playthr.us/1qqg7Rs
The Ugly Side of Viewability Metrics - Are You a Human
In March, Margaret Gould Stewart, Facebook’s director of product design, gave a compelling TED Talk on the challenges inherent to designing for large-scale Internet. Gould Stewart opened by offering two guidelines for providing the best user experience–audacity and humility.
08/15/2014
A thoughtful look at being human through the film adaptation of 'The Giver'. We doubt a robot could feel the same way http://playthr.us/1oVtNHG
What 'The Giver' tells us about being human
As the closing credits for the film The Giver come onto the screen, One Republic's soundtrack title song, “Ordinary Human” issues its refrain: “Today I felt a switch in my vein.”
08/12/2014
We might be sleeping with technology, but not everyone is sold on digital advertisements just yet. Latest from the blog (and you should probably read this one from bed)–Sleeping With the Technology http://playthr.us/1r7oGXH
Sleeping With the Technology - Are You a Human
I crawl into bed, and the queen-sized mattress is a full one. I take the left pillow, my laptop takes the right and my phone charges underneath the covers while its chords wind their way down the bed frame. The soft glow of a new message illuminates my sleep-stricken face, and I wonder to myself, wh…
08/12/2014
A cool look at changes to advertising through snapshots of T-Mobile. All we can say is celebrities and pink... http://playthr.us/1r78Z2O
The Evolution of Revolution: T-Mobile's Advertising Through the Years
How T-Mobile has come of age, from Catherine Zeta-Jones to Shakira.
08/05/2014
John Oliver gives his take on native advertising for HBO, and somehow manages to slip in the phrase 'repurposed bovine waste' http://playthr.us/1qRyKPF
Last Week Tonight with John Oliver: Native Advertising (HBO)
The line between editorial content and advertising in news media is blurrier and blurrier. That's not bu****it. It's repurposed bovine waste.