The Local Edit

We’ve been told that success looks like scaling up. More staff, bigger space, higher revenue. But the women we sat down with for episode two of The Roundtable Podcast have a different story - and honestly, it’s the one worth hearing.

Tune in via the link in our bio.

A snapshot of our year so far.

New office. New web app. Campaign shoots. Magazine features. House and Leisure at Art Fair. Our own tote bags. Season 2 of the podcast. And something quietly brewing for September. 🎁

It has been a year of showing up, rolling up our sleeves and choosing hope - driven by a genuine love for local and the every maker and person behind it. We’re a small team of women making things happen, one edit at a time. Thank you for being part of it.



Mia Mélange
Hannah Lavery
WREN - bags & accessories
ARRANGE Studio
The Ministry of Comfort

This Women’s Month we reached out to the female founders behind some of South Africa’s most loved local brands and asked them to share one thing they’re proud of. What came back was a reminder of just how much is being built quietly, consistently and beautifully by women in this country.

Here’s part two. Read every word. These stories deserve it.

Don’t forget to give your favourite local, female brand a shoutout below.

Shining a spotlight on the women behind our Women’s Month giveaway.

Discover the female-founded brands who came together to make it happen, and shop their work on The Local Edit. Because the best way to celebrate women who build is to support what they’ve built.

This Women’s Month, we’re giving back to the community that makes it all possible.

We’re celebrating the incredible female founders behind some of South Africa’s most exceptional local brands, and we’re doing it by spoiling one lucky lady with a local bundle of joy!

To enter into the Women’s Month Giveaway:
Follow the instructions in this post:

https://www.instagram.com/p/Dbz3tOOjRpz/?igsh=MWh2OWhvYnMwMXJqeg==

Anna Rosholt Jewellery | Untamed Elegance Vet & Veldt BODHI B PERIOD UNDERWEAR The Served Co. | Homeware and Serveware JOINERY Alicasa | Ceramics & Homeware dayna-gay tate Feat.™ NATURALS BEAUTY The Fold WREN - bags & accessories VELT Designs © | Keepsake Botanical Art & Herbariums Bathe. Bath, Body & Candle Co. carlita hearts | watercolour art

Winner announced by the 25th of August 2026. Open to South African residents only. Beware of scam accounts - none of the participating brands will contact you from a different account. Winner will be contacted via dm from The Local Edit ™️’s page before announcing. T’s and C’s apply.

The warmer days are nearly upon us and this edit is for the season that arrives in full colour and asks you to meet it there.

Discover expressive pieces from South African makers who do colour beautifully. Jewellery, dresses, lightweight layers and accessories, all in one edit, all locally made.

Shop the Dress in Colour Edit under Edits.

To the woman who just got her first magazine feature.
To the one whose products are now stocked internationally.
To the mom who packs orders after bedtime.
To the wife who runs two businesses and makes it look effortless.
To the one who started in her garage, her kitchen, her spare room.
To the woman who did it all without a team, a investor or a blueprint.

This Women’s Month we’re celebrating every South African female founder who chose to build something of her own - whatever that looks like, whatever stage she’s at.

Shop women-led local brands, on The local Edit. 🤍

Episode 02 of The Local Edit Roundtable is here - and this one is for the women who build.

What does it really take to build a business as a woman, while carrying the many roles, expectations and pressures that come with it? We sat down with five female founders who answered that question with rare honesty.

Joined by Crystal Birch of Ĉ®¥$✝︎@ℓ ß!®C #, Nicole Sherwin of Eco Diva Natural, and Lei Lester of Ayris - Customizable furniture | Cape Town, we talk about ambition, resilience, burnout, cash flow, creativity and what success actually looks like when you stop chasing someone else’s version of it.

These are the women shaping South African business on their own terms. Their stories are as real as they are inspiring.

Tune in now on Spotify and Apple Podcasts.