GSB Wine Business

Join us this Friday 29th May 2020 for a conversation on the allure of the old vine category.

Old vine wines have a fascinating journey from vine to wine. Whether it’s planting to grow old or the unique story sommeliers can tell their customers, the value of old vines spans the entire value chain.

Join us for a conversation on Friday, 29th May, on the allure of the old vine category from grape to glass.

Follow the link register: https://bit.ly/36DX5Fn

GSB Wine Business Elsenburg

Not wine but very relevant to the drinks industry in general.

This Is How Small Distilleries Are Dealing with the COVID-19 Crisis During the COVID-19 pandemic and resulting business closures, small distilleries are turning to innovative business models to stay open.

It’s no secret that old wines are a good time. But what about old vines? Take part in the Old Vine Project survey and help us discover more about old vines and its place in the wine industry.

Be Part Of Old Vine Research. Take The Survey When it comes to wine, age is all the rage. Dusty bottles with peeling labels are proudly displayed, library stock carefully cultivated, rare vintages bragged about and traded…It’s no sec

What makes old vines so special? Is it merely a badge of honour? A medal of survival for evading vineyard renewal and weathering extreme conditions? Or are they sentimental attachments to our heritage? Perhaps the question we should be asking is whether the power of the old vine story is strong enough to secure a future where vine age becomes just as important as wine age or vintage? Take the Old Vine Project survey and help us shed some light on these questions.

Be Part Of Old Vine Research. Take The Survey When it comes to wine, age is all the rage. Dusty bottles with peeling labels are proudly displayed, library stock carefully cultivated, rare vintages bragged about and traded…It’s no sec

Ten Tips For Building A Better Wine Business Understand your customerStart by understanding your customer value proposition. Only part of this stems from your company’s unique heritage and/or personality. To be successful, this needs

What Waits for Wine? - Hein On Wine It’s impossible not to speculate about what would be waiting post-lockdown, post-Corona. Intelligent lockdown, social distancing, voluntary lockdown for the elderly, a new perspective on spending, a new type of economy… No question, we’ll have to apply our minds and be wise about it. But what ...

As a result of the outbreak of COVID-19, the Graduate School of Business has made an informed decision to postpone The Business of Wine Course until 2021.

With this being said, PLEASE NOTE Applications for 2021 The Business in Wine Course is still open, so be sure to visit our website to apply.

The Business of Wine Please Note: As a result of the outbreak of COVID-19 course dates and planned formats may change at short notice. Please click here for the latest detail on which courses are affected.

Understanding consumer psychology and the underlying emotions are critical when advertising during a recession. In the wine industry, we don’t typically analyze consumers’ psyches or emotions. We tend to think of our customers demographically...

Marketing During a Crisis – Tips to Pivot Your Marketing Messages - Wine Industry Advisor Recession Marketing ProTip: Understanding consumer psychology and the underlying emotions is critical when advertising during a recession.  In the wine industry, we don’t typically analyze consumers’ psyches or emotions. We tend to think of our customers demographically – mid 40’s – 60’...

Please Note: As a result of the outbreak of COVID-19, our 2020 course has been postponed. Applications for 2021 are still open.
https://drinksfeed.com/gsb-the-business-of-wine-course-postponed-till-2021/

Some great advice.

Perfect Time, Perfect Place - Hein On Wine For the time being, our homes seem to be the perfect place if we want to stay safe, but this time of isolation means different things to different people. For some lockdown means some much-needed quiet time, for others the social distancing can be mentally challenging. For many it’s all about prac...

Hastily assembled home offices, dodgy internet connections, and distracting pets... how we work have changed in these unprecedented times. Let's find out how people in the beverage industry are adapting.

Coronavirus: How has it changed your job in the beverage industry? Hastily assembled home offices, dodgy internet connections, and distracting pets... how we work has changed in these unprecedented times. But can you put 'Open for business' on your virtual door and power on? Yes, you can: we talk to people in the beverage industry and find out how they're adapting.