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🌏Danish Social Impact Company in Vietnam
🕶️Sunglasses made from Recycled Plastic Waste
♻️Collecting plastic from 130 cafes, restaurants, households and schools
🤓Educating & Enabling Sustainability
💚Giving Back to Students
Www.notjustplastic.com

Sapa V.2.0 Re-Run RedFor days that keep you movingFrom morning runs to cycling routes, hiking trails and active days und...
24/09/2026

Sapa V.2.0 Re-Run Red
For days that keep you moving

From morning runs to cycling routes, hiking trails and active days under the sun - Sapa V.2.0 Re-Run Red is made to keep up with every move.

The bold Red lens delivers enhanced contrast and depth perception, helping every detail stand out as you move through bright, changing environments. Available in Polarised and Non-Polarised options, so you can choose the lens that fits your pace and activity.

Crafted in Vietnam from recycled plastic straws and recycled running shoes, each frame gives discarded materials a second life - while staying lightweight, flexible and ready for movement.

Run. Ride. Hike...
One frame, built for wherever your next move takes you.

Available now at notjustshades.com
-Run

Sapa v. 2.0 Re-Run RedFor days that keep you movingFrom morning runs to cycling routes, hiking trails and active days un...
22/09/2026

Sapa v. 2.0 Re-Run Red
For days that keep you moving

From morning runs to cycling routes, hiking trails and active days under the sun - Sapa v. 2.0 Re-Run Red is made to keep up with every move.

The bold Red lens delivers enhanced contrast and depth perception, helping every detail stand out as you move through bright, changing environments. Available in Polarised and Non-Polarised options, so you can choose the lens that fits your pace and activity.

Crafted in Vietnam from recycled plastic straws and recycled running shoes, each frame gives discarded materials a second life - while staying lightweight, flexible and ready for movement.

Run. Ride. Hike...
One frame, built for wherever your next move takes you.

Available now at notjustshades.com
-Run

Made for slow mornings, bright afternoons,and everything in between.A soft tint that adds a little colour to your view, ...
18/09/2026

Made for slow mornings, bright afternoons,
and everything in between.

A soft tint that adds a little colour to your view, while helping reduce harsh brightness and glare in everyday light.

Gaia Pink Purple

The purple lens brings a subtle shift to your everyday view - softening bright light while keeping the world around you feeling vivid and clear.

Made from Highland Coffee straws and post-consumer #5 PP plastic waste, collected locally in Da Nang.

Once held for minutes.
Now made to stay with you for years.

No paint. No metal wires. Nothing hidden.
Just 23 grams - flexible, solid, and handcrafted in Vietnam.

Available now at notjustshades.com
recycledsunglasses notjustshades

Are you ready for to meet the sun? ☀️🌴Pack light, travel colorful. Grab your favorite shades and pack the essentials in ...
12/09/2026

Are you ready for to meet the sun? ☀️🌴

Pack light, travel colorful. Grab your favorite shades and pack the essentials in our upcycled crossbody pouch and matching quilted glasses case. Made from durable, repurposed materials, they’re ready for beach days, weekend getaways, or wandering around town.

Functional, cheerful, and planet-friendly. 💚

✨ Available in store and online.

Gaia PinkIt starts with something you might have held for only a few minutes.A Highland Coffee straw.Post-consumer #5 P...
12/09/2026

Gaia Pink

It starts with something you might have held for only a few minutes.

A Highland Coffee straw.
Post-consumer #5 PP plastic waste, collected locally in Da Nang.

Something made to be used once,
now given a second life.

No paint. No metal wires. Nothing hidden.
Just 23 grams - flexible, solid, and handcrafted in Vietnam.

Available now at notjustshades.com

recycledsunglasses notjustshades

Gaia White – Gradient GreenLike every pair in the Gaia White collection, this frame starts the same way. Recycled t-shir...
08/09/2026

Gaia White – Gradient Green

Like every pair in the Gaia White collection, this frame starts the same way. Recycled t-shirt scraps. PP #5 plastic waste, collected locally in Da Nang.

No paint. No metal wire. Nothing hidden
Just 23 grams - and every marbled fleck on the frame is one of a kind.

But this one is different... the lens
A gradient green. Deep forest at the top, softening into mist below.

Not just tinted - filtered, like light through leaves
1.6mm nylon. UV400. CE certified
Beauty, without cutting corners on protection

One frame, born from waste. One lens, borrowed from nature.

Available now at notjustshades.com
notjustshades

What if something you once wore could become something you wear again - just in a completely different way?Gaia White Pu...
05/09/2026

What if something you once wore could become something you wear again - just in a completely different way?

Gaia White Purple is made from what was once considered waste: old T-shirts and discarded plastic, collected in Da Nang and given a second life.

And then there’s purple.

Not quite blue. Not quite pink. A little mysterious, a little nostalgic - the kind of colour that changes with the light and makes an ordinary afternoon feel slightly different.

Through the purple lenses, the world takes on a softer, cooler mood, while the 1.6mm nylon lenses keep things light and easy on the face.

No new material.
No unnecessary extras.
Just old things, made strange and beautiful again.

100% recycled materials.
UV400 CE-certified.
Crafted from 100% recycled materials collected in Da Nang.

Available now at notjustshades.com

Gaia White Yellow - The world’s first frame made from something you’d never expect to see on your face: old t-shirts and...
31/08/2026

Gaia White Yellow - The world’s first frame made from something you’d never expect to see on your face: old t-shirts and plastic waste

Why Yellow?

Yellow lenses filter blue light and enhance contrast, bringing sharper detail and warmer tones in low-light conditions - from overcast mornings to dusk.

With a bold retro edge inspired by ‘70s surf culture, Gaia White Yellow pairs 1.6mm UV400 CE-certified nylon lenses with a frame made from recycled T-shirts and plastic waste.

Crafted from 100% recycled materials collected in Da Nang.

UV400 CE Certified. Lightweight. Flexible

Available now at notjustshades.com

Gaia White CollectionWhere sustainability meets style.Meet the world’s first frame made from recycled t-shirts and plast...
28/08/2026

Gaia White Collection
Where sustainability meets style.

Meet the world’s first frame made from recycled t-shirts and plastic waste - a quiet revolution for the way you see, and the way you’re seen.

Handcrafted in Vietnam from post-consumer t-shirts and recycled type #5 (PP) plastic - straws, cups, and lids - collected locally in Da Nang, every frame gives discarded materials a second life, and a new purpose.

No paint. No metal wires. Just 23 grams of pure, flexible design, finished with 1.6mm ocean red nylon lenses - UV 400 CE certified, for clarity that never compromises on protection.

UV400 CE Certified. Lightweight. Flexible

Available now at notjustshades.com

-Run notjustshades

Sapa V. 2.0 Re-Run RedA vibrant pop for active days.The Red lens enhances contrast and depth perception while making bol...
26/08/2026

Sapa V. 2.0 Re-Run Red
A vibrant pop for active days.

The Red lens enhances contrast and depth perception while making bold statements in bright sunlight. Its vivid finish brings an energetic edge to every view - from high-tempo runs to sunlit streets and open trails.

Crafted in Vietnam from recycled plastic straws and recycled running shoes, the frame gives discarded materials a second life.

Lightweight. Flexible. Made for movement.

Available now at notjustshades.com
-Run

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Hoi An
51000

Telephone

+84372767278

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