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This is really disheartening: another Shein, selling ultra-cheap clothing with thousands of new items added daily, ranked in the top 10 shopping apps in both Apple and Google Android’s app store less than a month after its US launch. Resist!

https://www.businessoffashion.com/articles/retail/sheins-new-rival-explained/?utm_source=newsletter_dailydigest&utm_medium=email&utm_campaign=Daily_Digest_230922&utm_content=intro

Shein’s New Rival, Explained Pinduoduo is a giant in China but relatively unknown in America. It’s looking to change that with a new app, Temu, that sells ultra-cheap clothing, with thousands of new items added daily. Sound familiar?

We need to weigh up NEED vs. WANT to slow down consumption. Not consume because we want to wear the latest fad.

“There’s this pernicious idea that fast fashion exists only because of poor people. We know that middle-class people are propping this s**t up,” said Aja Barber, a sustainable fashion consultant and author of “Consumed: The Need for Collective Change: Colonialism, Climate Change, and Consumerism.”

Will a Recession Stunt Sustainable Fashion? The last major downturn in 2008 was a huge setback for an emerging movement. But this time, shifts in both consumer and business culture mean things are likely to be different.

The global fashion industry is a 2.5 TRILLION $ behemoth - how about fashion brands use part of their ever expanding profits - then financing change may not be such a challenge....

H&M and Lululemon Back New $250 Million Fund to Tackle Fashion’s Climate Impact The brands are among the lead donors to a new fund, which is designed to de-risk and scale high-impact projects so they can attract up to $2 billion in more conventional financing.

What is cultural appreciation. And why it matters.

What defines cultural appropriation? And why does concern about it matter? Bel Jacobs explores the cultural collaborations that work well, and why a 'spirit of equal exchange' is essential in fashion.

Dust off those elementary school skills your grandma taught you and start mending your beloved clothes!

"We are on the verge of running out of clean water and clean air, and this is something that we have to do — start using our textiles that already exist.” Lindsay Rose Medoff

Costly, time-consuming and a sales barrier: Why fashion hates repairs Brands are embracing resale in the name of circularity, but repairs, an essential part of getting that right, is still lacking. Can repairs ever be as cool as resale?

Beautiful article. “To repair the objects of our world is to empathize with them as our friends and co-workers, and thus to reconsider the care we give our own person-to-person interactions.”

The Tender Art of “Visible Mending” Repair Shop founders Rachel Meade Smith and Sam Bennett invite us to commune with the vulnerability of garments and to comprehend the fragility of our own bodies.

“Fast fashion is poison for our planet,”
European Commission president Ursula von der Leyen said in a speech...

The fashion industry has been identified as a key area of focus, with textile consumption the bloc’s fourth-highest impact sector in terms of environment and climate change, third for water and land use and fifth in terms of virgin material consumption and greenhouse gas emissions, according to the European Commission."

Fashion Brands Face EU Sustainability Crackdown The 27-member bloc outlined an ambitious policy strategy Wednesday that aims to curb the industry’s environmental impact and address labour abuses.

"A report from environmental campaigning organisation Changing Markets Foundation published Thursday dubbed the largely voluntary and self-reported initiatives brands commonly use to back up their sustainability efforts as a “licence to greenwash,” pointing to a lack of independence, transparency, ambition and accountability at high-profile schemes including the Higg Index, Cradle to Cradle and The Microfibre Consortium."

Fashion’s Sustainability Standards Face Criticism Amid Regulatory Push The certifications and standards widely used to lend credibility to big brands’ sustainability claims are coming under fire, as environmental campaigners seek to influence new policy initiatives.

"...look at the hourly wages we expect to pay ourselves, then learn about the labor which goes into making clothing or even better, attempt to sew a garment yourself. Once folks do that, they do start to grasp that much of the pricing we see is exploitative." Someone is losing out - and it's not the brand but the weakest link.
Think before you buy!

How Should We Think About What We Pay for Clothes? The price on the tag has to factor in the materials, labor, transportation, taxes and of course a retail markup, among other costs. When all these are added up, it becomes clear that someone is losing out in this equation.

Think before you buy:

💭 Do I really need it?
💭 How often will I use it?
💭 Can I thrift, rent or borrow it instead?
💭 Could I make it myself?
💭 Do I have something similar already?
💭 Was it ethically produced?
💭 What is it made from?
💭 How do I care for it?
💭 Can it be recycled?