Realtors Land Institute

08/27/2026

Congratulations to our newest Accredited Land Consultants (ALCs)! They join an elite group of land professionals. How elite? Out of 1.5 Million REALTORS, only 772 are ALCs!

Ready to earn yours? Learn more about the ALC: https://www.rliland.com/Accreditation

08/26/2026

The ALC designation? It's more than three letters behind a name.

It's commitment. Education. Experience. Ethics. But really, it goes beyond even that.

It's finding your people.

Read what Koby Rickertsen, ALC - Land Broker discovered on his journey to becoming an Accredited Land Consultant.

Available now on the Voices of Land blog:

The ALC community is filled with professionals who genuinely want to see one another succeed. They understand that no one has all the answers, and that helping another land broker become better ultimately serves more landowners. That's a mindset you

08/25/2026

Where will your next deal come from? More undeveloped land is being adapted for recreational and commercial uses.

Tap into this market when you know how to determine a client’s needs and recommend the highest and best use for a transitional property.

Transitional Land Real Estate - Starts August 31
Virtual Instructor-Led (VILT) Course
Instructor: Jennifer Janet, ALC
A Core Course for the ALC Designation

✅Expertise to analyze options and determine the highest and best use of a property.

✅Confidence to develop an effective marketing campaign to sell these types of properties.

✅Competence to estimate the market value of a transitional land property.

✅Knowledge to understand the financial aspects, physical considerations, governmental, legal and economic factors that impact transitional land.

Learn more and register: https://bit.ly/4qBLHme

08/19/2026

"Selling farmland is rarely just a real estate transaction. It is often tied to decades of ownership, long-term stewardship, family considerations, and careful financial planning, and is built upon discipline, transparency, and alignment with the landowner’s long-term objectives." - Doug Bear, ALC

New on the Voices of Land Blog, RLI Member and Accredited Land Consultant, Doug Bear, shares 7 steps to successfully take a farmland deal from consultation to closing.

Read the full article: https://bit.ly/46boca0

08/18/2026

Land professionals! Tomorrow, spend an hour learning how adding Auctions and Timed Sales to your toolkit can generate revenue and give clients another option to move their property.

Webinar:
Auctions & Timed Sales: Strategic Tools for Today's Land Broker
Wednesday, August 19 | 11:30 am Central
No cost to RLI Members; $25 for Non Members

Join Jimmie Dean Coffey for a practical and experienced-based webinar to learn how to incorporate these strategies into an existing brokerage.

Learn more and register: https://www.rliland.com/Learn/Webinars

08/17/2026

Education is your edge in land real estate. Get practical training from industry experts who work in the business every day.

Ready to know the land? Here's what's coming up at LANDU:

Fall Bootcamp - Chattanooga, TN | October 12-17 | Three ALC Core Courses
Six Virtual Courses - ALC Core and Specialty Courses

Chapter Courses | Land 101 | Iowa Chapter | Nov 16-17

Webinars:
Auctions & Timed Sales | August 19
Understanding the Farm Bill | Sept 24

Member Only Roundtable | Agribusiness | Sept 29

See the full schedule: https://www.rliland.com/Learn/Upcoming-Courses-Events

08/13/2026

The Summer Issue of Terra Firma Magazine is out! It's packed with great contributions from our members on:

⭐Why Branding Matters in Ranching, Land Brokerage, and the ALC Designation by Bart Miller, ALC

⭐Tech Recs for Land Professionals from RLI's Future Leaders Committee including Joette Schalla, ALC, David Whitaker, ALC, Koby Rickertsen, ALC - Land Broker, Robert Brooks, Cary Farrington, and Jerrod Trainer, ALC

⭐Why Volunteering in Our Industry Isn't Optional - It's a Catalyst by Abe Mills, ALC

⭐Opening Doors to Opportunities - RLI Explores Expansion in Argentina with Aubrie Rhodes Kobernus, Geoff Hurdle, ALC, Matt Davis, ALC, Megan Turnipseed, ALC and Dan Murphy, ALC

⭐My Land Story by Adam Hester, ALC

Thank you to all of our collaborators for continuing to make Terra Firma a valuable resource for all land professionals!

Terra Firma is an award-winning magazine and the official publication of the REALTORS Land Institute (RLI). The publication provides members with the most relevant trends in land real estate as well a

08/12/2026

AI can’t replace this. 👇

The best land brokers know that relationships and human connection are at the heart of this business. But AI can take some of the busywork off your plate—giving you more time to focus on what matters most: your clients.

In this episode of The Voices of Land podcast, host Justin Osborn, ALC talks with Steve Atkinson of Fay Ranches, Inc. about using AI to work smarter without losing the expertise and personal connection that set great land professionals apart.

🎧 AI is a Tool, Not the Broker — listen now!

08/10/2026

Auctions and timed sales are becoming powerful strategic tools for land brokers — not just last-resort methods of sale.

Join RLI for Auctions & Timed Sales: Strategic Tools for Today’s Land Broker on Wednesday, August 19 at 11:30 am Central.

In this practical webinar, Jimmie Dean Coffey, ALC, CAI, AARE, UCMA, will explore when auctions and timed sales make sense, when they do not, and how land professionals can use these methods to create urgency, transparency, competitive buyer demand, and market-driven pricing.

Attendees will gain real-world insight into identifying opportunities, advising sellers, avoiding common mistakes, and using accelerated marketing strategies to achieve successful outcomes.

No cost for RLI members | $25 for non-members

Register today and add another strategic tool to your land brokerage business: https://www.rliland.com/Learn/Webinars

08/05/2026

Land Real Estate Professionals! Boost your confidence & sales efforts when you get a "Core" workout in land education.

LANDU Education Fall Bootcamp is coming to Chattanooga, TN!

This multi-day, live event hosted by the RLI Tennessee Chapter offers the three Core Courses toward the Accredited Land Consultant (ALC) designation:

Land Investment Analysis
Land 101: Fundamentals of Land Brokerage
Transitional Land Real Estate

Train live with expert instructors. Build career-long connections.

Save your spot today for October 12-17:

The REALTORS® Land Institute (RLI) is the leading land real estate organization, providing land agents and landowners resources needed to be successful.