Public Opinion Lab

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The Public Opinion Lab is a state-of-the-art social media analytics lab designed for conducting cutting-edge industry and academic research on the ever-evolving social media ecosystem.

I am excited to share the initial press release announcing our recently awarded Department of Defense Minerva grant. Dr....
09/13/2024

I am excited to share the initial press release announcing our recently awarded Department of Defense Minerva grant. Dr. Jameson Hayes, Dr. Brian Britt, and Dr. Matthew VanDyke will be working with Dr. Kate Brauman, the Global Water Security Center, and a multinational team using data science to evaluate societal resilience to water and climate shocks. Our Public Opinion Lab team will be developing algorithmic approaches to using news and social media data to better detect and understand subnational and international cooperation and conflict around water issues.

Sept. 13, 2024 TUSCALOOSA, Alabama – The Global Water Security Center (GWSC) at The University of Alabama, with partners at Tufts University and Oregon State University, was recently awarded a $2.4…

Great to check out the brand new  and catch up with our friends Dr. Brandon Boatwright and Dr. Wil Henderson! Beautiful ...
09/20/2022

Great to check out the brand new and catch up with our friends Dr. Brandon Boatwright and Dr. Wil Henderson! Beautiful space!

Full house this morning for our guest, Dr. Kevin John's, great workshop on on eye-track8ng in the   Health Communication...
09/13/2022

Full house this morning for our guest, Dr. Kevin John's, great workshop on on eye-track8ng in the Health Communication & Biometrics Lab!

Congratulations to Andrew Morris, M.A., who successfully defended his thesis on Athelete Activism on Instagram using com...
07/02/2022

Congratulations to Andrew Morris, M.A., who successfully defended his thesis on Athelete Activism on Instagram using computational and biometric approaches! Andrew has been a crucial member of The Public Opinion Lab] as our graduate research assistant the past two years and will continue his studies at and The Public Opinion Lab] for his doctoral program. Andrew's committee included POL Director (chair), & !

Congratulations to Dr. Haseon Park! Dr. Park successfully defended her computational advertising dissertation and is the...
07/01/2022

Congratulations to Dr. Haseon Park! Dr. Park successfully defended her computational advertising dissertation and is the first doctoral student to graduate. POL Director chaired her committee. Dr. Park is joining the faculty at this fall!

 partnered with  today as Director  taught students how to use  to analyze social media for tourism marketing insights. ...
06/06/2022

partnered with today as Director taught students how to use to analyze social media for tourism marketing insights. The class is ficused on how can better market .

Checked out the awesome new research spotlight wall in the   collaboration space today! It was great to see so many  pap...
04/15/2021

Checked out the awesome new research spotlight wall in the collaboration space today! It was great to see so many papers and collaborations included.

Good to see  and  featured in the UA Communicator hanging out in  in the .
04/07/2021

Good to see and featured in the UA Communicator hanging out in in the .

Checking the office mail for the first time in a while, it is great to see this Public Opinion Lab article in print in J...
04/05/2021

Checking the office mail for the first time in a while, it is great to see this Public Opinion Lab article in print in Journal of Advertising.

  to our visit to the SEE Suite at UGA.
03/11/2021

to our visit to the SEE Suite at UGA.

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901 University Blvd
Tuscaloosa, AL
35401

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