Market Motive

02/07/2023

With the boom of digital marketing and online advertising, professionals need to be well-versed with trending platforms, and upcoming technologies, analyze and gather insights while connecting with an audience.

Want to know More?
Click here: bit.ly/3JJbeXe

12/03/2022

Personalized one-on-one conversations have the potential to strengthen customer relationships, boost loyalty, and provide excellent customer service. Conversational marketing is a great way to start having two-way conversations with your customers and reap the benefits of increased engagement, sales, and satisfaction. Let’s look into some of the details of conversational marketing!
Read More: https://bit.ly/3ER3ZIG

12/02/2022

Once you’ve captured the attention of potential customers in your top-of-funnel and middle-of-funnel marketing, it’s time to close the deal with bottom-of-funnel marketing tactics. Let’s narrow in on what bottom-of-funnel marketing looks like, and then we’ll explore some of the tactics you can apply to make the most of your well-nurtured prospects: https://bit.ly/3Vs00te

11/21/2022

A firm foundation from books can do wonders!

No matter which field you specialize in, books will help you grow.

Because reading is the BEST way to master any skill, here are the top 20 must-read SEO books that NO Digital Marketing professional should miss out on: https://bit.ly/3VfwlmE

11/17/2022

Digital Marketing is one of the BIG things today. And it is a field where opportunities are immense, and rewards are plentiful.

But, wait. Isn't marketing all about making connections at the right time, at the right place? And today, what better place to connect than the internet?

With the boom of digital marketing and online advertising, professionals need to be well-versed with trending platforms, upcoming technologies, analyze and gather insights while connecting with an audience.

Want to know More?
Click here: https://bit.ly/3hFbHxw

10/20/2022

We’ve put together a glossary of the most used social media marketing terminology to help you decode digital jargon.

If you’re an aspiring marketer or looking to advance your career, you’re expected to be familiar with these top 30 social media marketing terms.

Let’s get started with the top social media marketing terms and definitions!

Uncover the social media marketing terms and definitions with us. Knowledge of these terms will be a good start for you to explore the social media world!

10/17/2022

With nearly 3.96 billion people across the globe using social media, businesses now have the opportunity to reach half of the world’s population through 'Paid Social Media Advertising'.

Don't you think it’s incredible for an organization — small or large — to be able to leverage on this?

That’s why we’ve mapped out various benefits and challenges of using paid social media advertising in this blog!

Add value to your online social media marketing efforts by understanding the various benefits and challenges of using paid social media advertising. Read on!!

10/13/2022

The goal of 'Design Thinking' is to deliver a product that delights and meets customer needs + values. This need should then be converted to a potential sale or another metric of measuring success.

For that you need to know what design thinking actually is and what are it's 3 main stages.

Click here: https://bit.ly/3ynZlzB

10/11/2022

Digital marketing encompasses a wide range of skills which can be bifurcated into two categories:
Search Engine Optimization (SEO)
Search Engine Marketing (SEM).

This article talks about the primary differences between SEO vs SEM. And it also emphasizes on why it's essential for you to learn both skills to excel in the digital industry.

Click here to know more: https://bit.ly/3CEHqqD

10/07/2022

Here's an interesting article that will help you explore various career opportunities in the Digital Marketing verticals. It covers a variety topics and marketing niches like the following:

👉Digital Marketing Analytics
👉Influencer Strategies
👉Why video remains king?
👉Artificial Intelligence
👉Augmented and Virtual Reality
👉Omni-channel Marketing
👉Content Marketing

Read on: https://bit.ly/3ee1CX7

09/30/2022

Brands are shifting their ad spends from commonly used networks like Facebook, Twitter, and Instagram — and directing it towards booming social media alternatives such like TikTok, Pinterest, and Snapchat.

The reason being, these alternatives are less saturated for advertisers, yet continue to grow in popularity.

Yes, this could be a cue for you.

Head to the link below and take a look at the potential impact these social channels have on brands and businesses.

There are massive opportunities for social advertising on platforms beyond mainstream networks. Let's take a look at top alternative platforms for social media advertising.

09/22/2022

👉Intermediate Level
👉12 Interactive Lessons
👉5 Hours of Learning

Step foot into the most exciting industry and transform yourself into a skilled and dynamic marketer.

Check out the tutorial here: bit.ly/3LrFyVh