04/25/2022
Selling crafts online but not getting the results you want?
Maybe you're just not speaking Etsy's love language❤️
Maybe there's nothing wrong with your products, you just aren't presenting them in a way that speaks Etsy's love language.
So they aren't getting the love in return from the Etsy algorithm.
Here's 5 ways to make the Etsy algorithm work in your favor to grow your traffic organically.
Etsy Traffic Tip #1: Use Long Tail Keywords
A long tail keyword is basically more than one keyword that you put in a phrase, that will narrow your niche, and increase your exposure.
Etsy Traffic Tip #2: Use Your Focus Keyword in Your Title
Use your focus keyword in your title. Your focus keyword is the number one keyword that you want to rank high for in search listings with that particular item.
Etsy Traffic Tip #3 Use Phrases in Both Titles and Tags
Something that is really important is to use phrases in both the title and the tags. Exact phrase matches are stronger than matches on an individual word. Tags or phrases that appear in both the title and the tag of listings are considered more relevant!
Etsy Traffic Tip #4 Don’t Repeat Tags
Within the tag section at the bottom of your Etsy listing, don’t repeat tags. For example, you are selling a handmade shirt. You don’t need to say ‘baby pink shirt’, ‘silk shirt’, and ‘women’s shirt’, because the tag word ‘shirt’ has already been used.
Etsy Traffic Tip #5 Be Current
When selling crafts online, you need to stay current. Etsy’s algorithm reviews how recently an item was listed or re-listed. You can fix the SEO of an old listing, then duplicate the listing, and publish it as a new listing. This will give you a small boost in the algorithm since it’s considered a brand new listing.