02/25/2022
Did you know that a chance meeting in Nashville, TN with a small group of business teachers sparked the idea for BottleCAPS? Mrs. Ewell wanted her business students to experience operating a business in real life and a food truck fit the bill. After months of iterations, and with the approval of Nebo School District, BottleCAPS was born!
Named after our NeboCAPS program, Business & Marketing CAPS students have been working hard to create and EPIC brand for BottleCAPS. The process began by creating a Brand Brief to identify our Vision, Mission, Values, Brand Promise, Target Market, Unique Selling Proposition, Key Competitors, Competitive Advantage, Brand Voice and Brand Culture.
Our vision for BottleCAPS is to strive to inspire a real-world, entrepreneurial mindset in all NeboCAPS students and support our surrounding high school, junior high school, middle school and elementary school activities along the way. We are definitely "Driven to Serve" our community as we give back a portion of our sales to benefit Nebo schools. Whether it be a Make-A-Wish fundraiser, teacher social, or a even sporting event. BottleCAPS can contribute in a meaningful way.
Watch for us in the next few months and come see how Nebo School District supports education and educators in bringing amazing ideas to life!
Nebo School District Bottle CAPS Nebo CAPS