Play In School

As the great Shawn Corey Carter famously said… Allow me to reintroduce myself.

My name is Rich Prado.

I’ve spent my entire adult life attempting to bring value to coaches, players & parents.

The quick background is as follows…

I left a job at a high school teaching Sports Marketing to start a small business doing… Sports Marketing.

Play In School was founded in June of 2008. Under this umbrella I’ve done so many things…
- Filmed & produced thousands of college recruiting videos.
- Launched a DIY recruiting platform
- Ran College Bus Tours
- Offered a white glove recruiting education service
- Provided a recruiting course
- Published endless content including 100+ episodes of “Play In - School TV” and 250+ episodes of “Travel Ball Talk”
- Launched the “Prospect Planner”
- And probably a half dozen other things that I can’t even remember.

The common thread through all every product & service was to help coaches, players & parents.

Fast forward to around 2020. A bunch of folks sent me the same website asking me if I’d seen it. Something called “StatStak”. Something about data analytics. Was way over my head.

But I followed them on social media. Watched them iterate. Watched them pivot into my space.

Then in 2023 I saw them pivot again. But this time was into an adjacent space that I’ve been thinking about for over a decade.

I cold DM’d them on Twitter. Asked them to show me what they had. I loved it.

A couple of months later I’d become a partner in the business.

What did they show me that got me so excited? What got me so excited that I have barely touched Play In School in nearly 3 years?

In 2023 I saw what I believed could, should & would become the standard operating system for baseball business owners.

For 15 years I had been in & out of more baseball facilities than probably anyone in the country due to the nature of my filming business. Literally everyone in my phone book either runs a travel ball organization or a baseball facility or both.

At the core of this group are small business owners making a living through their passion of teaching, coaching & mentoring ball players. But the truth is, most prefer throwing BP than doing the behind the scenes admin work that comes along with running a business.

I’ve known there was an opportunity to help those guys with that “behind the scenes” work. I had always talked about doing it through a consulting service, but there were a ton of reasons why I thought that approach wouldn’t work.

Then, enter StatStak, and why you’ve barely seen or heard from me for nearly 3 years.

I knew if you lined up 100 different baseball businesses you’d find 100 different ways that they had duct taped 100 different softwares together to run the back end of their business.

StatStak replaced it all. Founded by the rarest of rare guys… an ACC pitcher that knows how to code & run spreadsheets. A unicorn of sorts.

At the very core of what I saw in our software was the ability to do 2 things for a business owner… SAVE TIME and MAKE MORE MONEY.

So where have I been for nearly 3 years?

I’ve been quietly calling on my friends & friends of friends to show them StatStak. Hundreds & hundreds of them.

We’ve grown from a 3 man team when I came on board to a nearly 25 person team.

We’ve grown from about 10 beta users when I came on board to pushing around 400 baseball & softball businesses on the platform as of this moment.

I have quietly brought in over 40% of our business to date.

We have now reached the time to no longer be quiet. It is now time to be very public.

And as of just a few weeks ago, we have rebranded from “StatStak”, a name that was a great fit for a data analytics tool, to “Baseline” which is a much better fit for what we are today.

I’m so thankful to Baseline for allowing me to multiply the number of coaches, players & parents I’m able to impact.

Our team is locked in. We are quickly realizing the goal of becoming the standard operating system for baseball & softball businesses. We are helping hundreds of business owners achieve 2 huge goals… SAVE TIME and MAKE MORE MONEY.

There are a million software platforms out there. But there’s only 1 that is built by baseball guys, specifically for baseball & softball businesses.

I joke, but it’s not a joke, that we quite literally have the hardest throwing software sales staff in the history of the world. I want to put you in touch with those guys & girls I affectionately call our “bullpen”. They’ll sit with you & listen to how you want to run your business then share with you how we can match up with your vision.

It is not unusual for 1 of our partners to turn off 3 to 7 different pieces of software when they come onboard with us because we’ve packaged all of those functions under 1 roof, making their lives & the lives of their customers easier.

Things we currently have the capability of handling, without locking you into contracts…
💻 Website
⏰ Booking Lessons / Rentals
⛺️ Camp / Membership Registration
🔌 QuickBooks Integration
💬 Messaging
📈 Data collection
👤 Player profiles
📊 Leaderboards
📍 Alumni Maps
👥 Team management w/ Autopay
🏋️ Programming / Remote training
📆 Calendars
💳 POS
📱 All under 1 login
💸 95% of our partners pay $0/month

I’ll say the same exact thing that I’ve told hundreds of baseball business owners over the last 3 years…
- I’d love to show you our software.
- I don’t know if we’re a perfect fit for you.
- You’ll need to see it and decide for yourself.
- And most importantly, if we’re not a perfect fit for you right now, no worries, we’ll stay friends!

If you’re looking for a way to possibly SAVE TIME and MAKE MORE MONEY with your baseball or softball business, either call me directly to talk for 3 minutes and I can tell you pretty quickly if it’s worth seeing a demo, or just go ahead and book a demo here… https://cal.com/team/statstak/prado

Thanks for listening!

Rich Prado
[email protected]
804-852-8468
Book a demo at https://cal.com/team/statstak/prado

We launched our new recruiting platform about 4 months ago. I'm so excited by & thankful for the awesome orgs, both big & small, that have jumped on board!
Every team... PlayInSchool.com/teams
Search full database... PlayInSchool.com/search
DM me to set up a demo.