Ethical Style Collective

🌍Happy Earth Day!🌎 We’re on Day 3 of the Style Challenge, and we have been overwhelmed with the response. Thank you so much for sharing your daily photos with us. And if you haven’t joined the challenge, it’s not too late.💜 @ Richmond, Virginia

Collective Effort Four Richmond style mavens encourage sustainable fashion.

Why 2019 Could Be a Watershed Year for Fashion and Sustainability With consumers, designers, students and politicians taking steps towards a more sustainable future, this year could see the fashion industry transformed, writes Sophie Benson

Hi everyone! We know it’s been a while since we’ve updated you on what we’ve been up to so here goes...

*Our New Mission*

Helping our community purchase and dispose of clothing sustainably.

How does this differ from what we started out doing? It’s more of a solution focus than just an educational one. We aren’t straying too far from conscious conversations around the fashion industry, we will still be doing that, but we are laser focused on solutions for a sustainable clothing cycle.

Our first project will be to collect information on how our city disposes and recycles it’s textiles. With this info we hope to support local businesses on how to tackle this issue in a collaborative and circular way. Stay tuned!

Richmond Designers Choose Ethical Fashion Over ‘Fast-Fashion’ The demands of the

THANK YOU for getting involved with week! Hopefully we’ve got you thinking about the importance of knowing who and how your clothes are made and why it matters. The week is over but, there is work to be done each day of the year - keep asking questions, use your voice and purchasing power for a fair, clean, safe and beautiful fashion industry!

A huge thanks to for guiding us through Pretty Powerful: Fashion and Virginia Women. It just opened so head over there as soon as you get a chance! We could not have asked for a better week of hosts during Fashion Revolution Week. Thanks to all who participated and let’s carry the awareness into next week and beyond.

Today we kickoff our week of events for Fashion Revolution Week! We look forward to seeing you at one or more of the events.

ONE day till week starts!
Will you be joining us at one of our events??

Monday | April 23 where we will be introducing what is all about, and why it matters!

Tuesday | April 24 We will be sharing a private screening of The True Cost, a documentary about the about the clothes we wear, the people who make them, and the impact the industry is having on our world. But we aren’t just about watching and not doing! Afterwards, we will walk you through various actions you can take to make change and have your voice heard.⠀

Thursday | April 26 Owned and curated by Deborah (formerly of Pink) is Richmond’s premier ethical fashion boutique. Ever wonder what exactly people mean when they say “Ethical Fashion”? Deborah will give us an insider’s look at why she started Verdalina, how she discovers her favorite brands, and will walk us through her process for how she curates the store. ⠀

Friday | April 27 A complementary private tour of their newest exhibit, Pretty Powerful:Fashion and Virginia Women examines the role of fashion in the professional, creative and social advancement of women in Richmond, Virginia.⠀