09/14/2026
A MESSAGE FROM WHITNI & MATT ❤️
We have some bittersweet news to share…
After four incredible years as the owners of Pure Barre Paradise Valley, we have made the decision to pass the torch. And we are SO excited to share that our very own Stephanie Beran will be the new owner of PBPV! ❤️
It’s hard to put into words what this place has meant to us.
My Pure Barre story started back in 2011. After several years of being very sick, I eventually found my way back to Pure Barre. I started taking class again, then working here, became the GM, and eventually Matt and I were given the opportunity to call PBPV ours.
What started as a workout became my community, my purpose and such a huge part of my life.
Over the last four years, Matt and I have poured so much of ourselves into this studio. But what we’re most proud of isn’t the business we built. It’s the community that grew inside those four walls. It’s all of YOU. ❤️
We truly could not be more excited to hand PBPV over to Stephanie. She knows our studio, our team and our members. Most importantly, she loves this community. We know she’ll bring her own ideas, energy and heart to PBPV, and we cannot wait to see what she does with this next chapter. We truly believe PBPV is in wonderful hands. ❤️
And don’t worry… I’m not disappearing! 😂 You’ll still see my face around from time to time.
Someone recently reminded me of something that perfectly describes how I’m feeling:
I’m not losing the life Pure Barre gave me. I’m taking it with me.
And I really am. ❤️
To our incredible team, our members and everyone who has been part of this chapter with us, thank you. These truly have been some of the best years of our lives.
This isn’t goodbye. It’s simply a new chapter.
For a little more of our story and what this transition means to us, check your inbox for a more personal message from Matt and me. ❤️
And please help us show Stephanie some love and join us in congratulating her in the comments! We are SO excited for her and this next chapter of PBPV. ❤️
We love you guys!
Whitni & Matt