05/14/2026
We are excited to announce our Summer 2026 - Student Athlete Program!
GRIT ACADEMY — Power. Precision. Purpose.
We believe true athletic success starts in the gym and shows up everywhere else. GRIT ACADEMY combines expert, age‑appropriate weightlifting instruction with movement skill work and character coaching so your teen builds performance today and resilience for a lifetime.
What your teen will learn:
Strength & Lifting Mechanics: Safe, progressive coaching in fundamental lifts (squat, hinge, press, pull, clean variations) that improve power, posture, and injury resilience. Proper lifting technique is a lifelong skill — one that protects the body now and supports health forever.
Athletic Movement & Precision: Sport‑specific speed, agility, coordination, and mobility drills that transfer directly to better performance on the field, court, or track.
Conditioning that Counts: Smart conditioning for stamina and recovery — not pointless suffering — so athletes perform longer and recover faster.
Character & Mindset Training: Short, practical sessions that teach GRIT, intentional effort, and leadership. We train the brain to welcome challenge so setbacks become learning tools, not excuses.
Learning to lift correctly does more than build muscle — it builds confidence, discipline, and resilience. At GRIT Academy, teens learn how to do hard things in a safe, coach-led environment where progress matters more than perfection.
Through structured strength training, movement skill work, and mindset coaching, athletes develop persistence, leadership, and confidence that carries beyond sports and into everyday life.
What we deliver:
• Safe, age-appropriate strength training
• Improved speed, strength, and injury prevention
• Nutrition guidance for performance and recovery
• Character development through accountability and teamwork
• Small-group coaching with individualized attention
From football to dance, basketball to motocross, GRIT Academy helps teens perform better, move better, and grow stronger inside and outside the gym.
Power. Precision. Purpose.
Build strength today. Build character for life.
Spots are limited — registration link in bio!
05/13/2026
Huge congratulations to our own Courtney Bertsch on an absolutely incredible accomplishment — completing the Cocodona Sedona Canyons 125 Ultramarathon! 🔥🏜️
💥 125.23 Miles
⛰️ 13,045 FT Elevation Gain
⏱️ 45 Hours & 50 Minutes
The grit, discipline, and mental toughness required for something like this are unimaginable to most of us. Courtney embodied everything we believe in at CrossFit Incendia — resilience, perseverance, and the willingness to keep moving forward when things get hard.
We are beyond proud to have you representing our community. Your strength inspires all of us. ❤️🔥
Drop some love for Courtney in the comments! 👇
05/11/2026
Happy Mother’s Day to all of you amazing moms that help hold our lives together. Your strength, support and smiles make everyday better. The world is a better place because you’re in it.
03/31/2026
Join us!! For a free nutrition clinic, this weekend, April 4th @ 11:30 designed to provide practical knowledge to help improve energy, strength, and recovery while reducing fatigue and risk of injury. We’ll be reinforcing the idea that you need to feel good first to look good. Whether you’re new to nutrition or looking to level up, you’ll leave with clear, actionable tools you can start using right away. Come with your questions—and bring a friend! Register below
https://form.jotform.com/260893845277068
03/05/2026
THE “PUNCH THE MONKEY” METHOD 🐒 IYKYK
Sometimes your friend says they want to try CrossFit…
Sometimes they need a little encouragement.
“You’re coming with me.”
That’s the vibe this Saturday.
🔥 COMMUNITY WOD
👊 Bring a Friend FREE
💪 All fitness levels welcome
📅 Saturday - 3/7
⏰ 9:00 AM
📍 CrossFit Incendia
Bring or drag a friend, or your pretend mom. Tag then in the comments below 👇🏻
01/29/2026
It’s here!! weekend in the desert!! We are so proud of these athletes who have been putting in the extra work, working overtime dialing in their race day strategies. Way to get out of your comfort zone and step into something new! We can do hard things 💪🏻
12/30/2025
🔥 IT’S OFFICIAL: THE TRU CHALLENGE IS COMING BACK TO INCENDIA THIS APRIL!
WestSide Phoenix—THIS IS OUR MOMENT! 🌵
Let’s be real: the Westside doesn’t get nearly enough love when it comes to CrossFit competitions. But we’re changing that. The TRU Challenge is bringing HIGH ENERGY, GREAT VIBES to our backyard, and we couldn’t be more proud to host it.
And here’s something HUGE: The TRU Challenge is the ONLY competition we know of in Arizona that has an ADAPTIVE DIVISION. CrossFit is for EVERYONE, and we are incredibly proud to showcase that!
Why should YOU compete? We’re so glad you asked:
💪 You get UNCOMFORTABLE (and that’s where the magic happens)
🎯 You test yourself in ways you never thought possible
🤝 You meet incredible people who become your biggest cheerleaders
🏆 You prove to yourself what you’re truly capable of 📈 You level up your training by having a goal to work toward
🎉 You create memories that last way longer than any workout
😅 You have something to work toward 💪
Here’s the best part: This comp is ACCESSIBLE. We’re not throwing crazy gymnastics movements at you—no bar muscle-ups, no handstand walks. It’s challenging, but it’s designed for every day athletes who are ready to step up and compete, even if it’s your first time.
Looking for a New Year’s goal? This is IT. Whether you’ve been thinking about competing for years or you just want to do something bold in 2025—THIS IS YOUR SIGN.
Mark your calendars. Start training. Let’s do this together. 🙌
👉 Registration details in bio.
Drop a 🔥 in the comments if you’re ready to compete or cheer on the Westside!