Michelle Hummel Marketing

💡 “Dream clients aren’t found, they’re attracted by the energy and clarity you radiate.”
Your brand deserves to pull in the right audience effortlessly.
👉 Learn more at https://bit.ly/49txctn

🚨 Case Study: Persona Closer Just Helped Me Close a 6-Figure Deal

I originally built Persona Closer to analyze LinkedIn profiles and help sales professionals better understand buyer personalities and communication styles.

But it has quickly evolved into something MUCH bigger.

Recently, I used Persona Closer during a high-level sales process, and it completely changed the way I approached the opportunity.

Before the call, the platform helped me:
✅ Analyze the prospect’s personality type
✅ Understand how my communication style interacted with theirs
✅ Predict objections before they happened
✅ Analyze the company’s business maturity and growth sophistication
✅ Identify the ideal offer and pricing range to confidently pitch
✅ Generate customized discovery questions before the call
✅ Strategically prepare for the conversation like a true consultative advisor

During the live call, Persona Closer acted like an AI sales strategist sitting beside me in real time.

It helped guide:
🔥 positioning
🔥 pricing confidence
🔥 objection handling
🔥 discovery flow
🔥 consultative selling strategy

And yes… it helped lead to a 6-figure deal.

The craziest part?

You simply drop in:
✔ LinkedIn URLs
✔ Website URLs
✔ Social media profiles

…and Persona Closer analyzes:

business maturity
AI visibility
buyer psychology
communication style
sales strategy
pricing guidance
discovery call prep
close probability
recommended offers
Some of the newest features include:

🧠 AI Discovery Call Assistant
Your strategic war room before every sales call

🎯 Prospect Intelligence Engine
Know what to pitch and how to position it

💰 Pricing Confidence Guidance
Stop guessing what clients can afford

📈 AI Visibility Analysis
See if businesses are optimized for AI-powered search and chatbot discoverability

📋 Smart Discovery Questions
Prepare winning consultative questions before the call

🔄 Follow-Up Tracking & AI Templates
Never miss opportunities or next steps

The future of sales is NOT guessing.

It’s AI-powered strategic intelligence.

You can try Persona Closer free here:
https://bit.ly/4dFY6Rb

Paste a prospect’s LinkedIn profile and generate a full personality breakdown, objection predictions, pricing guidance, and sales strategy in minutes.

This is just the beginning. 🚀

Read Case Studies of more cool apps I've built: https://bit.ly/4ucMUAQ

Want me to build a custom app for your business? Get your AI Blueprint Score to determine the best app to save you time and money: https://bit.ly/4uekJl8

Struggling to navigate the complex world of social media advertising? My targeted Facebook, Instagram, and LinkedIn ads management services ensure maximum ROI for your ad spend. https://bit.ly/4x53hlA 💸

Social media isn’t just a tool for connecting with friends and family—it’s a powerhouse for businesses to engage with customers, build brand awareness, and drive revenue.
Read more! https://bit.ly/423WI3G

Most podcast hosts are sitting on a goldmine…
and don’t even realize it.

They’re booking great guests.
Having powerful conversations.
Creating content consistently.

But then…
👉 No follow-up
👉 No tracking
👉 No conversion
So nothing turns into actual business.

I recently worked through this exact problem and built a solution:
👉 https://bit.ly/4eRTzMq

A podcast CRM + AI system designed to turn:
🎙️ Conversations → into opportunities
🤝 Guests → into clients & referrals
📣 Content → into consistent visibility

Here’s what changed after implementing it:

✅ Every guest is tracked from first contact → conversion
✅ AI generates episode briefs, content, and follow-ups
✅ No more missed opportunities after recording
✅ Clear visibility into who could become a client or partner

The biggest shift?
👉 Guests aren’t just content… they’re opportunities.

One user told me:
“I stopped treating my podcast like content…
and started using it like a networking and sales system.”

That’s the difference between:
❌ having a podcast
✅ having a growth engine

If you’re hosting a podcast and not seeing real business results…
Take a look:
👉 https://bit.ly/4eRTzMq

And if you’re a business owner, thinking:
“I need something like this for my business…”
I’ve been building custom AI tools and systems like this for companies across different industries 👇

👉 Request a custom build:
https://bit.ly/4ul09iX

👉 Or explore other apps I’ve built:
https://michellehummel.com/case-studies

We’re moving into a world where:
👉 the businesses that win
are the ones that build systems around their workflow

Curious…
Are you using your podcast for growth yet? Or just content? 😏

Most nonprofits struggle with the same problem:

👉 How do you get people to care… AND take action?

Donations alone aren’t always exciting. And attention spans are short.

So instead of asking for support the “traditional” way, I decided to flip the entire experience on its head for Guardian’s Ark Pet Sanctuary.

I built something FUN.

I created https://bit.ly/4n4TreK — an interactive app where people can upload their pet and instantly see it transformed into an adorable plushie 🧸🐾

Sounds simple… but here’s what it actually does:

✨ Turns emotional connection into action
People LOVE their pets. This taps directly into that bond and creates an instant “wow” moment.

✨ Creates a shareable experience
Users don’t just participate… they share their plushie everywhere, organically spreading awareness for the nonprofit.

✨ Builds a donor funnel without feeling like one
Instead of “Donate now,” it becomes:
“Look how cute your pet is… want to support pets like yours?”
Completely different energy.

✨ Gamifies giving
Voting, entries, and community participation create momentum and repeat engagement.

✨ Grows the email list FAST
Every interaction becomes a lead… not just a one-time visitor.

✨ Differentiates the brand instantly
No boring donation page. This stands out in a crowded nonprofit space.

And the best part?

This wasn’t some massive dev project that took a year.

This is exactly the type of AI-powered, conversion-focused experience I’m building for businesses right now.

Imagine this for YOUR brand:

• A lead magnet people actually WANT to engage with
• A funnel that doesn’t feel like a funnel
• An experience your competitors don’t have
• Automated follow-up turning interest into revenue

If you’re still relying on static websites and basic forms… you’re leaving a lot on the table.

I can map out exactly what something like this would look like for your business 👇

👉 Request a strategy call: https://bit.ly/4ul09iX
👉 Or see what I can build for you//bit.ly/4uekJl8

🌟 Supporting Franchises is My Passion 🌟

I absolutely love helping franchises grow, building strong national brands while empowering local owners to thrive with powerful marketing strategies.
Recently, my team and I at the Franchise Success Team have had the privilege of supporting some amazing franchise organizations in expanding their reach and attracting quality franchise owners.

💼 Whether you’re an emerging franchise ready to scale or an established brand looking to strengthen your local marketing system, we specialize in:

✅ Franchise recruitment marketing to generate qualified leads
✅ Local marketing programs to help franchisees grow sales
✅ Multi-site WordPress development for brand consistency
✅ Social media and content strategies to boost visibility

As a Fractional CMO and CEO of Franchise Success Team, I’m passionate about helping franchises connect, grow, and succeed through data-driven strategy and creative storytelling.

✨ If you know a franchise brand that’s ready to expand, please introduce us!
✨ Thinking of growing your franchise? Let’s talk — I’d love to help you build your brand: https://bit.ly/4pIrGIN

Together, we can build thriving franchise brands that make a difference nationwide. 🌍💫

There are thousands of creators right now who will never hit millions of followers—and yet could absolutely make millions of dollars.

The difference?
They stop creating lifestyle content… and start becoming someone who sells something on social.

You don’t need virality.
You need an offer, a camera, and a live environment where people are already in buy mode.

Don’t take my word for it.
Google it.
Ask ChatGPT 🤖.
Call your smartest friends 🧠.
However you learn—learn this.

Live social shopping is a monster.
And it’s getting bigger every single year.

If you want proof, look at what’s already happening:
• Twitch expanding deeper into live commerce
• TikTok Shop and creator affiliates
• District built for hosts
• eBay Live
• TalkShopLive
• Whatnot
• Fanatics Live

This isn’t a future trend.
It’s already here.

Now the real question:
Are you going to watch this wave… or monetize it?

👉 If you want help implementing this strategy, choosing the right platform, building your live offer, and turning social into a real revenue engine—hire me or book a strategy call.

🔗 Ask an Expert / Book a Strategy Call:
https://bit.ly/3NlLkfO

The wave is still early.
Let’s build while everyone else is still scrolling.

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I’m honored to officially be a Certified AI Integration Specialist 🤖✨

What excites me most isn’t just learning AI… it’s helping businesses actually USE AI to grow smarter, generate more leads, improve operations, and create entirely new revenue opportunities.

We’re no longer in a world where AI is just a trend. Businesses that learn how to strategically integrate AI into their marketing, lead generation, automation, customer experience, and operations are going to have a massive advantage moving forward.

Over the last year, I’ve been building AI-powered platforms, lead systems, automation tools, CRM experiences, interactive websites, visibility tools, and custom business apps designed to help companies scale faster and operate more efficiently.

🚀 Real AI Builds. Real Results.

Explore some of the AI-powered case studies and platforms here:
AI Case Studies: https://bit.ly/4ucMUAQ

Wondering what kinds of AI tools, automations, or custom apps could help YOUR business grow?

I created an AI Blueprint Score experience that gives you custom AI app ideas and growth opportunities tailored to your business goals:

Get Your AI Blueprint Score: https://bit.ly/4uekJl8

The future belongs to businesses willing to evolve, innovate, and build smarter systems. Excited for what’s ahead. 🚀