09/24/2026
Meet Coach B!
At Soul Shoppe, our big-hearted facilitators are at the heart of what we do. They bring the tools to life through connection, play, storytelling, and the ability to make every child feel like they matter.
This month, weโre excited to shine the spotlight on Brandon Lee-Hyde, better known as Coach B!
Brandon brings an incredible combination of heart, energy, playfulness, and experience to his work with young people. What we especially love about Coach B is his commitment to seeing the whole child, creating spaces where kids feel seen, heard, appreciated, and empowered to be exactly who they are.
Coach B is originally from Cincinnati, Ohio, and has found home here in the Bay Area. Brandon graduated from the University of Dayton with degrees in Education and Sports Management and has dedicated his career to serving young people as an educator, coach, mentor, and leader.
Brandon has been a teacher, basketball and soccer coach, martial arts instructor, and much more! He has a passion for working with children of all ages and abilities and has spent more than seven years working with children with special abilities.
His mission is to support children in developing lifelong skills that help them build relationships, gain confidence, be active, and have fun. Brandon takes a whole-child approach, creating experiences where children feel seen, heard, and appreciated.
He uses basketball, taekwondo, and hapkido as tools to bring out the best in young people and is grateful to use his knowledge and experience to help shape the leaders of the next generation.
Brandon is also a devoted father and partner, avid smiler, world traveler, and basketballer. Coach B brings all the positive vibes, and is an exceptional human. It's an honor to know him, and any school that has the opportunity to work with him is getting a huge gift!