Goldwell US

10/14/2026

Why choose one benefit when you can have six? ✨​

The Rich Repair 6 Effects Serum delivers six regenerating effects in one application. Swipe through to discover them all.​

Ready for your hair reset?​

Shop via the link in bio or find it at your nearest Goldwell salon.​
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10/13/2026

10/09/2026

Damaged hair that is prone to breakage? This is your Dualsenses routine. ✨​
Rich Repair brings instant repair*, reversing a year’s worth of damage** for smoother, healthier-looking hair for regenerated, luminous-looking hair.​
Professional Care. Proven in seconds. ​
*With regular use. ​
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**In combination with Rich Repair 6 Effects Serum; measured on 2× bleached hair vs. untreated hair: 3x more suppleness and up to 99% less breakage.​
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10/08/2026

Three steps closer to hydrated, lightweight hair. ​
Dualsenses Pure Hydration delivers professional care, proven in seconds.​

Ready to refresh your routine?​
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10/08/2026

Color. Creativity. Connection. Community. ✨

The Pro27 Cosmo Prof Beauty Leadership Summit was filled with inspiring conversations, amazing artistry, valuable education, and countless reminders of the power of partnership. Thank you to everyone who stopped by, joined our sessions, and shared our passion for color.

Thank you to our artists, educators, partners, and teams for making PRO27 such a success. Here’s to stronger connections and continuing to win with color. 🎨✨

10/08/2026

Let’s set the record straight on hair care. ✨ ​
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Trimming doesn’t make your hair grow faster. Fine hair doesn’t have to skip conditioner. So, what other hair “rules” have you followed? ​
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Swipe for the facts and share with a client who could use a little myth-busting. ​
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10/06/2026

Let’s talk about bringing your hair back to its best. ✨​
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National Artist Ethan King shares how he reaches for Dualsenses Rich Repair to help restore the look and feel of damaged hair. With regular use, it delivers instant repair* and helps reverse a year’s worth of damage**.​
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Watch Ethan share his approach to caring for stressed strands.​
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*With regular use.​
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**In combination with Rich Repair 6 Effects Serum, measured on 2x bleached hair vs. untreated hair: 3x more suppleness and up to 99% less breakage.​
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𝐄𝐓𝐇𝐀𝐍 𝐊𝐈𝐍𝐆 𝐀𝐓𝐗 𝐒𝐓𝐘𝐋𝐈𝐒𝐓 • 𝐍𝐎𝐑𝐌𝐀𝐋𝐈𝐙𝐈𝐍𝐆 𝐂𝐔𝐑𝐋𝐘 𝐇𝐀𝐈𝐑​
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10/06/2026

A weekend filled with connection, collaboration, education, and inspiration—all coming together at Intercoiffure America Canada’s Tapestry of Beauty 2026.✨

Drop a 💫 in the comments if you were there and caught Goldwell taking the stage!

10/05/2026

Calling all licensed beauty pros! 📣
We’ve teamed up with to give away a Goldwell color & care bundle packed with 19 professional essentials worth up to $300 USD.
Featuring favorites like:
✨ LightDimensions Oxycur Platin 9+
✨ SilkLift Strong Lightener
✨ Goldwell Systems 6% 20V Developer Lotion
Here’s how to enter:
✔️ Follow and
✔️ Like this post
✔️ Tag 3 fellow pros in the comments
✨ Bonus: Earn up to 3 additional entries by sharing this post to your Instagram Stories!
Who’s ready to stock up on Goldwell favorites?
The giveaway starts October 5 at 6 PM ET and ends October 12 at 6 PM ET. The winner will be announced in the comments on or around October 13. Open to legal residents of the 50 U.S. states and D.C., 18+. No purchase necessary. Void where prohibited. Full rules in bio.