Negotiations is about learning how to get what you want. I will show the quickest way to win.
Most people walk into a car dealership thinking they can out-negotiate the dealer — but the dealer does this every single day. You might get the lowest price, but that doesn’t mean you’re getting the best deal. Experience, options, and value matter more than just squeezing the price.
In any negotiation, trust is everything.
If people can’t trust you, they won’t sign, won’t commit, and won’t do long-term business.
Be transparent, stay honest, and build a real human connection—because trust is the foundation of every great deal
Learn the secret negotiation trick most people ignore: silence.
Ask open-ended questions, listen carefully, and let the other person talk.
Sometimes the first person to speak loses—so stay patient and listen.
Most people lose negotiations because they’re too busy waiting to talk instead of actually listening.
In this clip, learn why listening gives you a massive advantage:
In this clip, learn why the smartest negotiators focus on value, profit, and outcomes — not the sticker price.
Most people lose negotiations before they even start — because they don’t prepare.
In this clip, learn why 80–90% of negotiation success happens before the meeting, and what you must research:
Negotiation isn’t about winning at all costs—it’s about aligning interests, creating solutions, and advocating for your value.
Success in negotiation starts before you walk into the room. Do your homework: research on LinkedIn, Google, and the market. Know the competition, understand the client’s needs, and identify their return on investment.
Early in his career, Roy Weissman learned from one of the smartest women in business.
When a big company tried to lowball her on a cable system sale, she didn’t flinch. Instead, she came prepared—with facts, figures, and proof of value.
It doesn’t matter who you are—without the right mindset and strategy, you won’t win at the highest level. In this video, we break down the 4 golden rules of negotiation:
Roy Weissman’s first lessons in negotiation came from his dad—mowing lawns, borrowing the car 🚗—until he learned a powerful truth: you don’t have to accept their price, you can set your own.
When I wanted one of the top-selling SUVs in the country, every dealer told me it was out of stock. ❌
But with the right negotiation tactics and strategies