Indie Music Academy

Indie Music Academy

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An expansive library of training and career resources that actually help you earn a music income and grow a hungry audience.

12/02/2025

We’re in the final hours of our Black Friday sale for the Organic Spotify Playlist Promotion.

Here’s the quick rundown :👇
- You choose how many streams you’d like to target.
- We pitch your song to real playlist influencers in our network.
- Their followers — actual fans who love your genre — check out your track.
You get more streams, saves, and new fans.

Zero risk. 100% transparency.
Because honestly, it’s nice to have someone in the music biz who actually has your back for once.

Click Here for 15% OFF Today: https://www.indiemusicacademy.com/spp-black-friday-2025/?coupon=15OFFSPPBF2025
This deal disappears at midnight eastern, so if you’ve been waiting… This is the moment.

06/14/2023

What is the best approach to growing your Spotify? The answer is complicated, but I created a simple guide that makes it easy and clear!

►► Download the free Spotify Marketing Chart I used in this video: https://www.indiemusicacademy.com/spotify-playlists-vs-facebook-ads

Two methods are proven to be the best way to grow your Spotify:
1) Running targeted ads to your music catalog and 2) Getting on Spotify playlists.

In this video, I compare and contrast the effectiveness of each strategy and make a recommendation based on what marketing goal you're trying to achieve as an artist. Enjoy!

Additional Links Mentioned in this Video:

►► Spotify Growth Formula Course: https://learn.indiemusicacademy.com/spotify-growth-formula

►► My Top Recommended Spotify Playlist Service: https://www.indiemusicacademy.com/spotify-promotion

►► Grab the free marketing training for new students: https://www.indiemusicacademy.com/workshop

Connect with Ryan on Instagram & Twitter:
IG: https://instagram.com/ryanwaczek
Twitter: https://twitter.com/ryanwaczek
YouTube: https://www.youtube.com//community
Website: https://www.indiemusicacademy.com/

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04/19/2022

Check out the new episode on .musician.podcast where I talk about how to correctly promote on Spotify! Type “modern musician podcast” into Spotify, Apple Podcasts, or wherever you listen! 🤩

04/13/2022

With so many music distribution company like Distrokid, CD Baby, TuneCore, and AWAL... how do you decide which song distributor is the best for you?

The perfect distributor will be specific to YOUR SITUATION, that's why I created my "Distributor Assessment Tool" where you can easily compare any distributor while looking at Pricing, Features, Territories, and Add-on Services.

You'll see how I use the Distributor Assesment Tool on-screen, OR (even better) grab the beautiful PDF version of the Distributor Assessment Tool that I used in this video, plus:

• Music Royalty Collection Checklist
• 10-Step Song Launch Plan
• Essential Music Contracts You Need (Like a "Work For Hire Agreement")

All for FREE inside the "Indie Vault 🔓" - Click the link below to get instant access:
►► https://indiemusicacademy.com/free-guides

01/19/2022

If you want to get signed to a record deal, then you need to watch this video.

>>> https://youtu.be/awTXjN5IYyM

And even if you want to stay independent... having the mentality of "signing yourself" is very useful for budgeting, planning, and setting goals for your music career.

It's totally up to you to define your own definition of "success."

But regardless of your final destination... this video will give you the full list of everything you need to accomplish to go from where you are now... to a position where labels are drooling over your music with money signs in their eyes 🤑

THEN it will be up to you to accept their offer, or stick it to the man and stay independent!

This video is no joke (over 30 minutes) so get ready.

In this video you will learn:

- The 4 areas of your music career that record labels watch with an eagle-eye!

- The optics that you need to present in order to convince label executives that you are worth their time.

- The reason why showing trajectory in your music career is more important than the sound of your music.

SPOTIFY FOR ARTISTS TUTORIAL— HOW TO CALCULATE YOUR SPOTIFY ENGAGEMENT 01/03/2022

It's no secret that getting good engagement on Spotify is going to help you trigger the algorithm and push your music further on the platform. Engagement is when someone saves your song or users who listen to your song drag your song into their own playlist. These actions are valuable and Spotify keeps track of all of it—and now you can too thanks to the new Spotify Engagement Tab in your Spotify for Artists Portal.

In this video you will learn:

• Explain what good engagement and bad engagement ratios look like for each type of marketing traffic

• Debunk the 10% engagement rate rule (your engagement could range from anywhere from 0.5% to 50% in reality)

• How to use ALL your analytics to find the true story of your Spotify fanbase engagement

Here's the link to watch the full video on YouTube!

>>>

SPOTIFY FOR ARTISTS TUTORIAL— HOW TO CALCULATE YOUR SPOTIFY ENGAGEMENT ❗️ Want to take your training even deeper? I have a FREE video workshop prepared for you with over an hour of music industry training, tactics, and strategy....

The Tricky Pitfalls that Most Musicians Fall Into (Music Mindset) 12/06/2021

We've all been there...
You know that you want to connect with people and grow your music audience but your mind gets blurry when you think "how am I going to do this."

Don't feel bad!

There are about a million reasons why it can be hard to know the exact path when it comes to growing your music career. We can become frustrated with not knowing what to do and then bad mindsets creep in. This creates a feedback loop of paralysis!

But today, I want to provide some help with that.

I give you three areas of your music career where if you make just a couple tweaks, you can improve today. You won't be overwhelmed. I give you examples on exactly where to start!

In this video you will learn:

Why waiting to meet the right people in the music industry is probably a waste of time energy and effort

How modeling your marketing plan after your favorite artists is pushing your career in the wrong direction

What it takes to actually set goals that will propel your career forward and not just make you "feel busy"

WATCH: The Tricky Pitfalls that Most Musicians Fall Into!
Click here:

The Tricky Pitfalls that Most Musicians Fall Into (Music Mindset) Want to take your training even deeper? I have a FREE video workshop prepared for you with over an hour of music industry training, tactics, and strategy. Cl...

PR Manager Shares How to Bring Your "A-Game" to Music Supervisors 08/16/2021

I have an exciting guest coming onto the YouTube channel!

We are so lucky to have Jennifer Yeko who is a PR Manager in Los Angeles. Her specialty is film/TV promotion and music sync licensing!

We'll be discussing the strategies behind music licensing, how to create the right type of music in order to get synced, the 5 places your music could be used, and most importantly, how to get in touch with music supervisors. You will have the opportunity to ask your questions directly so be sure to attend live!

https://youtu.be/g7Powfn_zqI

Click the link to set a reminder on the YouTube app!

The stream begins tomorrow August 17, 2021 at 3pm Central (1pm Pacific) (9am London) (6am Sydney)

Use this link to find your timezone:
https://www.worldtimebuddy.com/

See you then :)

Ryan

PR Manager Shares How to Bring Your "A-Game" to Music Supervisors Jennifer Yeko is a 20-year music veteran who currently owns and operates True Talent PR. Her specialty is film/TV promotion, music sync licensing, artist man...

03/10/2021

Need to move your music from one distributor to another?

In this video, I've got you covered with step by step instructions on how to do so!

Hope this helps and don't forget to get access to your free training and downloads from the Indie Music Academy:

Free Marketing Training:
>>> http://indiemusicacademy.com/free-guides

10/09/2020

Do you have a home studio? Want to learn how to leverage your talents to make money? Here are 5 free tools that you need right away to make that a reality!

And don't forget! TODAY is the LAST DAY to join Musical Income!
Click here to join Musical Income to Learn How To Earn Money With Your Music
►► https://indiemusicacademy.com/mi-discounted-bundle

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This video was originally posted on but wanted to make sure that you all get to benefit from the incredible lesson I put together specifically for home studio owners.

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Want to take your training even deeper? I have a free workshop prepared for you with over an hour of music industry training, tactics, and strategy. Click the link below to join for free.

Free Music Marketing Workshop:
►► https://indiemusicacademy.com/workshop

Connect with Ryan on Instagram & Twitter
►► https://instagram.com/ryanwaczek
►► https://twitter.com/ryanwaczek

Useful Links:
►► Typeform: https://typeform.com/
►► Active Campaign: https://activecampaign.com/?_r=Y3JUUK3J
►► Trello: https://trello.com/

08/21/2020

AWAL is not like other distributors because they don't let every artist join. After getting banned from Distrokid, I applied for AWAL distribution and got accepted as an AWAL Core artist.

In this video, I show you what AWAL distribution has to offer as a music distributor and take you inside my back-end portal so you can learn everything that AWAL has to offer independent artists. Since AWAL is run by Kobalt Music Group and Kobalt Publishing, there is a lot of room for upward growth compared to other music distribution services.

Enjoy my AWAL Distribution review as I walk you through the entire portal and explain why I switched to AWAL from Distrokid.

https://youtu.be/sbDIs3FHQ1o

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Want to take your training even deeper? I have a free workshop prepared for you with over an hour of music industry training, tactics, and strategy. Click the link below to join for free.

Free Music Marketing Workshop:
►► https://indiemusicacademy.com/workshop

Connect with Ryan on Instagram & Twitter
►► https://instagram.com/ryanwaczek
►► https://twitter.com/ryanwaczek

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Links Used In This Video

https://www.awal.com/
https://www.awal.com/how-it-works
https://www.awal.com/apply-now
https://www.awal.com/blog

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Nashville, TN
37201-37250