09/05/2026
Do you know the ABCs of safe sleep? Go back to the basics, style.
Learn the ABCs of safe infant sleep 💤
A - ALONE: No blankets, pillows, bumpers, or stuffed animals -- just the baby on a firm, flat mattress to reduce risk of suffocation and SIDS.
B - on their BACK: Always place baby on their back for every sleep to keep their airway clear (even if your mom *swears* you were fine sleeping on your belly in the 90s).
C - in a CRIB: (Or bassinet/play yard!) Only use spaces that meet current safety standards—never a couch, adult bed, or inclined rocker to ensure your baby is in a safe breathing position.
Parents: we get that exhausting moments happen. If you've relied on an unsafe sleep setup out of survival mode, you can start switching to safer habits today. Before you buy, verify product safety or advice from a trusted source like the "Baby Safety 101" guide.
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DOWNLOAD THE "BABY SAFETY 101" GUIDE 🎁 We teamed up with pediatricians, an ER physician, and child safety experts to bring you trustworthy guidance on keeping your baby safe at home and on the go. Visit babysafety101.org to access the guide today!