SMSU Marketing program

04/18/2019

https://www.business2community.com/content-marketing/study-reveals-the-skills-you-need-to-get-hired-in-content-marketing-02192325

Study Reveals the Skills You Need to Get Hired in Content Marketing Content marketing is a booming industry. In 2018,……

04/08/2019

https://www.marketingweek.com/2018/11/28/new-networking-marketers/

Marketers and entrepreneurs alike are ditching the traditional idea of corporate networking in favour of informal meet-ups and online communities that better suit the modern age.

04/02/2019

SOUTHWEST MARKETING ADVISORY CENTER
Marketing majors have the opportunity to be an employee of the Southwest Marketing Advisory Center (SMAC), an organization that pursues actual marketing research projects for various local governmental and commercial organizations. Selected students are paid at an hourly rate of 22% above minimum wage and have the opportunity to manage and coordinate projects with various private and public entities. The center has been a major force in Southwest Minnesota in promoting marketing principles and research by offering these services to commercial, governmental, and civic organizations. Scholarships funds are also available for students employed in SMAC. Since 2002, the center has employed over 120 students with a payroll exceeding $500,000 and revenues in excess of one million dollars. Clients have included federal agencies, U.S. Senate committees, various Minnesota legislative commissions as well as various city and state governmental agencies and private corporations.

04/02/2019

MAJORS & MINORS
Major - Bachelor of Science: Marketing
Major - Bachelor of Applied Science: Marketing
Minor - Minor: Marketing
Associate - Associated in Science: Marketing

04/02/2019

PREPARATION
A strong background in written and verbal communications is an important part of your preparation for the business world. An essential part of marketing practice is the ability to obtain information and analyze it in order to make decisions and plans. This includes analysis of markets, the business environment and competition as well as a company’s strengths, roles, and deficiencies. The ability to develop creative solutions and strategies is also an important skill you will be developing through a comprehensive series of courses designed to make you a strong candidate in this increasing competitive atmosphere that exists in the present global marketplace.