08/28/2026
Today in AP Business students learned about profit vs. revenue: They built marshmallow towers with toothpicks. They received revenue based on height and structural integrity. Their variable costs were the toothpicks and marshmallows. Each group had a CEO, accountant, and engineer. All structures netted at least $6000 in profit and Mattie, Savannah, and Jasper’s structure netted over 10k due to bonuses for extra height and structural integrity. It was a great learning moment about profit trumping revenue!