AAWI

This week, Colleen traveled to Canada to work alongside the team at SRG for hands-on training across the full All American Writing Instruments product lineup!
Opportunities like these are always valuable, not only for product education, but for strengthening partnerships, sharing ideas, and collaborating on new ways to support customers across the industry.
A big thank you to the SRG team for the hospitality and a great week of training and teamwork. We’re excited for what’s ahead!

Monday at 3:30 PM, the call came in.

22,000 pens.
Expanded 3-inch imprint.
Delivered to South Carolina by Thursday morning for a live concert event.

Because the molds were already in place, all it took was a quick color change to get things moving.
By 6 AM Tuesday, parts were molded.
By 7 AM, pens were assembled and in printing.

With an imprint area this large, our standard high-volume print method wasn’t an option. That meant 22,000 pens had to be printed across multiple shifts.

By Wednesday at 3:30 PM, every pen was complete and ready for pickup.

This kind of turnaround only happens when manufacturing, molding, assembly, and printing are all under one roof.
That’s the advantage of U.S. manufacturing with full control from start to finish.

Glow Power. 💡

Our new mr.BriteSign™ oval base gives you more room for bigger, more detailed designs that really stand out. More space, more visibility, more ways to make an impression.

These are perfect for trade shows, events, retail counters, or anywhere you want people to stop, look, and remember your brand. Clean, modern, and hard to miss.

A simple way to make your setup glow.

Available for order through SRG.

A pen doesn’t have to be just a pen. 🖊️

With the right design, it becomes something people notice, remember, and actually want to keep. This custom Widebody click pen, created for the USDA, is a great example of how a simple concept can be transformed into something a little more creative, and a lot more memorable.

Our full color Widebody pens are available through our partners at SRG.

A new lineup is on deck and we are super fans!

We’ve been working on the next generation of our Pencil Heroes® and these new sports versions are almost ready to launch. From team pride and school spirit to youth leagues and community events, these designs open the door to some fun and highly customizable promotional opportunities.

Think about the possibilities:

• Fundraisers for school teams and athletic programs
• Giveaways at tournaments and sporting events
• Spirit shop merchandise for schools and clubs
• Branded keepsakes for players, coaches, and fans

These new designs will be available soon and can be ordered through St Regis Group
More details coming soon.

It’s simple really. A pocket pen that still writes full sized.

Compact enough to carry anywhere. Reliable enough to represent your brand.

Pokka® is available through our partners at St Regis Group

Eye-catching, customizable, and made to elevate branded spaces, mr.BriteSign™ offers a modern signage solution for businesses looking to stand out.
Perfect for offices, retail environments, events, dorm décor programs, and branded installations, mr.BriteSign combines bold design with high visual impact, making it an ideal option for promotional programs and corporate gifting.
We’re proud to share that mr.BriteSign is represented by St Regis Group (SRG).

👉 Visit the link below to learn more about mr.BriteSign, customization options, and how to add this product to your promotional lineup.

https://us.stregisgrp.com/channel/home-office/detail/MBS10/MBS106

We’re proud to be represented by St Regis Group (SRG) at this year’s PPAI show. 🤝

It’s an honor to partner with a team that shares our passion for thoughtful design, quality products, and meaningful brand connections.

If you’re attending, stop by booth 5805, say hello, and check out what’s new from AAWI. We’re excited to share what we’ve been working on and connect with familiar and new faces on the show floor.

See you there!