BusinessU Powered by Stukent CTE

Is your phone really reading your mind — or is it just smart data at work? In this week's At the Bell video, students explore behavioral advertising and the ethics behind personalization vs. privacy. Watch now!

Watch today's episode of DECA at the Bell now!

The Stukent CTE and BPA National Business Skills Challenge is here!

Give your students the chance to compete nationwide and prove their skills through Simternships in social media marketing, entrepreneurship, and accounting. Students can compete in any or all three simulations but may only win one.

Awards (per Simternship):
1st Place: $500
2nd Place: $300
3rd Place: $200

The competition runs from Jan. 15 to March 6. All rounds must be completed by 11:59 p.m. MST on March 6. Advisors must register students to participate.

Register your students now!
https://bit.ly/4jLqS4v

Emma and Jaden are back for the new year! Watch the first DECA at the Bell episode of 2026 now.

BusinessU, powered by Stukent CTE, is thrilled to announce the winners of the DECA at the Bell Challenge!

In partnership with DECA, Inc., BusinessU provides a corporate challenge that asks students to merge their business and content creation skills to produce their own DECA at the Bell episode.

Congratulations to the top three teams!
1st place: Ravenwood High School (TN)
2nd place: Rick Reedy High School (TX)
3rd place: Asheboro High School (NC)

The winning episode will be published as the DECA at the Bell episode on Tuesday, April 21. The winning teams will also receive onstage recognition at the International Career Development Conference this April, in Atlanta, Georgia.

To Airbnb, or not to Airbnb. That is the question lawmakers are facing in cities and towns across the world. Find out why short-term rentals are regulated in today's episode of DECA at the Bell.

Join Jaden and Emma in a new episode of DECA at the Bell!

Looking for new ways to connect classroom learning to real-world agriculture?

Join us Wednesday, Dec. 3, at 5 p.m. EST, for a free webinar that explores how simulations can reinforce what you're already teaching. You'll discover how simulations can bring ag concepts to life and help students stay engaged while improving their career readiness.

Save your seat now: https://bit.ly/4r7Nm2H

Netflix is personalizing trailers with AI. Emma and Jayden break down how it works in today’s episode of DECA at the Bell. Tune in now!

Another day, another DECA at the Bell. DATB | Real Sparkle, Real Disruption is live! Start watching now.

Is there such a thing as too many rebrands? Jaden and Emma explore the many brands of HBO Max in today's episode of DATB.

The 2025 Stukent + DECA Inc. Social Media Marketing Challenge is officially underway!

Students across the country are stepping into the Stukent Social Media Simternship and taking on the roles and responsibilities of social media managers.

They’ll create real campaigns, analyze performance, optimize content, manage budgets, and make data-driven decisions, all while competing for cash prizes up to $1,500 and national recognition from Stukent and DECA.

For more information, visit https://bit.ly/4ouFw15.