09/17/2026
Meet Dr. Atkins, an Associate Professor of Marketing and Merchandising. 🎓
Her research asks a simple question with a complicated answer: what actually makes a shopping trip feel “smart”? Time, money, effort? Usually, all three!
She’s also hosted international students through ETSU’s International Friends Program, welcoming Bucs from South Korea, Japan, China, Nigeria and India. 💙💛
Dr. Atkins is a great example of a professor who invests in students both inside and outside the classroom!