Jane Nation

https://www.forbes.com/sites/cherylsnappconner/2017/04/15/most-businesses-fall-short-with-female-consumers-new-study-reveals/

Jane Nation was started to help change this very issue. Years later, women are still misunderstood by marketers.

We can't give up! We have to vote with our voice and our wallet!

What brands treat you the way you want to be treated?

What brands don't?

Most Businesses Fall Short With Female Consumers, New Study Reveals The majority of brands are missing a vital opportunity to grow revenue by increasing their emotional appeal to female consumers.

The world lost a beautiful soul who inspired countless children and adults to live life full of love and leave the world a better place.

https://www.nytimes.com/2017/03/13/style/amy-krouse-rosenthal-dies-modern-love.html?emc=edit_nn_20170314&nl=morning-briefing&nlid=66615148&te=1&_r=0

Amy Krouse Rosenthal, Children’s Author and Filmmaker, Dies at 51 Her death came 10 days after a “Modern Love” column in The Times about her illness titled, “You May Want to Marry My Husband.”

Who is going to win the Oscar for best actress tomorrow?

It was a proud moment for women in America, regardless of race or religion or sexual orientation.

https://www.facebook.com/NewYorkMag/posts/10154388906489826

Michelle Obama Elegantly Eviscerated Donald Trump, Without Even Mentioning His Name

Great story about the tenacity of a woman with an idea and a desperate need to take care of her large and quirky family.

http://www.vogue.com/13380881/joy-mangano-joy-movie-jennifer-lawrence/

Meet Joy Mangano: The HSN Queen Behind Jennifer Lawrence’s Joy She’s this awards season’s answer to Erin Brockovich, the rare real woman whose life is the stuff of movie magic.

A Ladies' Home Journal study found that female shoppers value peer opinions over any kind of paid placement. Do you seek opinions from your friends?

Women Consider Friends’ Opinions the Most ‘Trusted Advertising’ It seems word-of-mouth means a lot when you are trying to separate a woman from her money. A Ladies' Home Journal study found that female shoppers value peer opinions over any kind of paid placement—and the vast majority of those surveyed said the experience of someone they knew directly led to a pu…

Success is a journey...

Women are creating social change through . Are you one of them?

How Women Can Create Social Change Through Social Media We discuss successful feminist digital campaigns that provoked major changes in the marketing world including Lululemon ousting its male CEO, SNL hiring a black woman and the Rush Limbaugh backlash. What struck a nerve about these viral campaigns?

Are you struggling to find a work-life balance?

Arianna Huffington On The Struggle To Find Work-Life Balance During a recent talk at the Columbia Business School, Arianna Huffington outlined four ways to achieve what she calls the third metric for success...

Dry shampoo works best at night. You don't say?

10 Things No One Ever Tells You About Shampoo This stuff should really be on the bottle.

“Big changes are coming” to Oxygen. Are you a fan of the women-centric network?

NBCU Hopes New Focus On Young Multicultural Women Lends Breath To Oxygen About seven months after placing Oxygen in the hands of Bravo chief Frances Berwick, NBCUniversal has a new direction for the female-focused cable outlet. Once focused mostly on young women, with p...

According to Nielson ratings, women make up the majority of audiences that watch male dominated late night talk shows. Which female would you like to see host her own late night show?

Late Night Remains a Men's Game If a network chose to place a woman behind the desk of a late night show, there would be an opportunity to do something both historic and radical -- suggest that the voice of a female comedian is as relevant as that of her male counterpart....