Jane Nation

04/19/2017

https://www.forbes.com/sites/cherylsnappconner/2017/04/15/most-businesses-fall-short-with-female-consumers-new-study-reveals/

Jane Nation was started to help change this very issue. Years later, women are still misunderstood by marketers.

We can't give up! We have to vote with our voice and our wallet!

What brands treat you the way you want to be treated?

What brands don't?

The majority of brands are missing a vital opportunity to grow revenue by increasing their emotional appeal to female consumers.

03/14/2017

The world lost a beautiful soul who inspired countless children and adults to live life full of love and leave the world a better place.

https://www.nytimes.com/2017/03/13/style/amy-krouse-rosenthal-dies-modern-love.html?emc=edit_nn_20170314&nl=morning-briefing&nlid=66615148&te=1&_r=0

Her death came 10 days after a “Modern Love” column in The Times about her illness titled, “You May Want to Marry My Husband.”

02/25/2017

Who is going to win the Oscar for best actress tomorrow?

07/26/2016

It was a proud moment for women in America, regardless of race or religion or sexual orientation.

https://www.facebook.com/NewYorkMag/posts/10154388906489826

01/10/2016

Great story about the tenacity of a woman with an idea and a desperate need to take care of her large and quirky family.

http://www.vogue.com/13380881/joy-mangano-joy-movie-jennifer-lawrence/

She’s this awards season’s answer to Erin Brockovich, the rare real woman whose life is the stuff of movie magic.

05/08/2014

A Ladies' Home Journal study found that female shoppers value peer opinions over any kind of paid placement. Do you seek opinions from your friends?

It seems word-of-mouth means a lot when you are trying to separate a woman from her money. A Ladies' Home Journal study found that female shoppers value peer opinions over any kind of paid placement—and the vast majority of those surveyed said the experience of someone they knew directly led to a pu…

05/01/2014

Success is a journey...

04/29/2014

Women are creating social change through . Are you one of them?

We discuss successful feminist digital campaigns that provoked major changes in the marketing world including Lululemon ousting its male CEO, SNL hiring a black woman and the Rush Limbaugh backlash. What struck a nerve about these viral campaigns?

04/25/2014

Are you struggling to find a work-life balance?

During a recent talk at the Columbia Business School, Arianna Huffington outlined four ways to achieve what she calls the third metric for success...

04/21/2014

Dry shampoo works best at night. You don't say?

This stuff should really be on the bottle.

04/17/2014

“Big changes are coming” to Oxygen. Are you a fan of the women-centric network?

About seven months after placing Oxygen in the hands of Bravo chief Frances Berwick, NBCUniversal has a new direction for the female-focused cable outlet. Once focused mostly on young women, with p...

04/11/2014

According to Nielson ratings, women make up the majority of audiences that watch male dominated late night talk shows. Which female would you like to see host her own late night show?

If a network chose to place a woman behind the desk of a late night show, there would be an opportunity to do something both historic and radical -- suggest that the voice of a female comedian is as relevant as that of her male counterpart....