Stukent

10/16/2026

Kinda Wilson is a marketing educator and coauthor of Stukent’s “Modern Marketing Principles,” who genuinely loves finding better ways to help students learn. With more than 15 years of teaching experience, she brings a thoughtful approach to course design, exploring how technology and interactive activities can help students connect with what they’re learning.
Kinda currently teaches at Rutgers University and Vanderbilt University. While at Oklahoma State University, she helped redesign a core course that became a departmental flagship, with curriculum now used at more than 100 universities. Her dedication to teaching has also earned national recognition, including awards from the United States Distance Learning Association and the Spears School of Business.

10/14/2026

What's happening with AI-driven search and content creation?

Three Stukent authors — Scott Cowley, Jeff Larson, and Nick Mattar — recently joined AMA for a conversation about the industry shifts in consumer behavior that are influencing how people discover and choose brands. They shared their tips and insights for how educators can bring those changes into their courses.

Watch the recording:

From AI-driven search to content creation and changing buyer behavior, emerging trends are changing how consumers discover and choose brands.

10/13/2026

On Friday, Oct. 16, our panel of higher education leaders will share real coursework examples and strategies they’ve used to bring AI into their teaching. They’ll also talk through how educators are approaching dedicated AI courses and creating opportunities for students to think critically about how they use these tools.
If you’re deciding what AI should look like in your own course, come see what your peers are doing.
Join us for AI Pedagogy in Practice: Strategies for the Modern Campus on Oct. 16, at 1 p.m. EDT.
Register for free: https://www.stukent.com/events/ai-pedagogy-in-practice

10/12/2026

This free assignment gives students practice using AI to think through the kinds of decisions they may encounter in their future careers.

Students use AI as a thinking partner to work through professional scenarios and question their initial strategies. This process helps them consider how they would respond before making a final decision.

Want to use it with your students? Comment “AI,” and we’ll send you the link!

10/09/2026

In this free assignment, students research the issues surrounding a potential candy ban and prepare to defend their position in a class debate. Along the way, they’ll consider how ethics factor into business regulation and what role companies can play when they support or oppose proposed rules.

Want to use it in your class? Comment “CANDY” and we’ll send you the link!

10/08/2026

What if every student could graduate with hands-on experience? What if they could get it without a traditional internship?

See how educators are using Simternships to create more engaging learning experiences for students. Experiential learning helps students build confidence, and Simternships provide a risk-free environment for them to practice, apply, and develop the skills employers want.

Read the full blog to learn more. https://www.stukent.com/blog/the-efficacy-of-simternships-why-you-should-use-them-in-your-classroom

10/07/2026

What changes when students have a real business counting on their work?

Rita Schwisow, MBA brings client partnerships into her marketing principles course so students can apply what they’re learning to work outside the classroom. On Friday, October 23, she’s sharing how she finds the right businesses to work with and structures those projects throughout the semester.
She’ll also show where Stukent fits into the course and how she incorporates AI while keeping students accountable for their work.

Join Rita for How to Create an Engaging Marketing Principles Course on October 23, at 1 p.m. EDT.

Register for the free webinar:https://www.stukent.com/events/how-to-create-an-engaging-marketing-principles-course

10/06/2026

Dr. Caryn M. Stanley built the HR Hot Seat into her class to get students talking through the gray areas of HR decisions. Having students explain how they got to an answer gives her a better look at their thinking, especially when AI is involved.

This is one of the strategies Caryn shared during Teaching Workplace Readiness: Using HR Scenarios to Foster Student Ownership.

Watch the full webinar here: https://www.stukent.com/events/teaching-workplace-readiness

10/05/2026

Jeff Owen sees what can happen when students have room to make mistakes before the stakes are real.

That’s one of the things that keeps our VP of Customer Success motivated after three years at Stukent. Jeff values knowing that students can gain practical experience now that they’ll be able to draw from when they begin their careers.
He finds that same sense of purpose in mentoring others. Helping colleagues recognize their potential and take the next step in their careers has become one of the most meaningful parts of his work.

We’re grateful to have Jeff supporting the growth of our customers and the people on his team. Thanks for everything you bring to Stukent, Jeff!

10/02/2026

What are other professors actually doing with AI in their classrooms?

On Oct. 16, we’re bringing higher education leaders together for AI Pedagogy in Practice: Strategies for the Modern Campus to share approaches they’ve already put to work with students.

You’ll get a look at real coursework and hear how educators are making decisions about where AI belongs in their teaching. The conversation will also explore what it takes to build a course specifically around AI.

Register for the webinar: https://www.stukent.com/events/ai-pedagogy-in-practice