Department of Marketing - Southeastern Louisiana University

environment. Undergraduate Degree Programs

1. Bachelor of Arts in Marketing

The B.A. curriculum in Marketing is designed to provide students with practical as well as theoretical knowledge concerning modern Marketing practices. The courses in the major are integrated to assist students in obtaining a comprehensive understanding of the nature and scope of Marketing activities within an organization. It is intended to provide an opportunity for students to obtain the knowledge and skills necessary to be successful in a career in which Marketing plays a key role. In addition, the degree provides a foundation for graduate study.

2. Bachelor of Science in Supply Chain Management

The B.S. curriculum in Supply Chain Management is designed to provide students with practical as well as theoretical knowledge concerning modern Supply Chain Management practices. The overall educational objective is to provide students with the knowledge foundation and skills necessary to pursue successful careers in industry or graduate studies in the major disciplines of Supply Chain Management which include: Marketing, Operations Management, and Information Systems.