Kellogg Marketing Club

Kellogg Marketing Club

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One of Kellogg's biggest (and of course, student-run) organizations.

The Kellogg Marketing Club provides students with academic, recruiting and networking assistance, to prepare for long, successful marketing careers. Specifically, the club:

+ Works closely with faculty, alumni, students, and marketing executives to expand learning beyond the classroom.

+ Partners with leading companies and Kellogg's Career Management Center to provide recruiting and interviewing

11/05/2025

Get Excited!! The 31st Annual Kellogg Marketing Competition is almost here!! Teams have been working for weeks on crafting their marketing strategies to launch their products to fellow Kellogg students. We can't wait to highlight some of the products and showcase their efforts!

10/12/2025

Fall’s biggest launch just dropped with the KMC’s 2025-2026 Exec Board. We are confident this team won’t just tell but show everyone why Kellogg is the world’s best marketing school by activating our ONE KMC vision

Photos from Kellogg Marketing Club's post 06/10/2025

🚨Amazing news as we wrap up the year! KMC was named Kellogg’s Club of the Year for the 2024-2025 school year!!!! 🎉 The club was recognized for our future ready org design, strong alumni and faculty partnerships, and inclusive cross-club programming. We are so proud of the amazing team that put their heart and soul into KMC this year and can’t wait to see where the club goes next year!

Photos from Kellogg Marketing Club's post 04/17/2025

Bad Ads, Big Lessons!
What an incredible session with Professor Teeny and the Kellogg Marketing Club diving into some of the most catastrophic ads in history. 📉📺
From creative flops to multimillion-dollar mistakes 💸, we learned what not to do — and how a single decision can make or break a brand.

Who knew bad ads could teach us so much?

04/09/2025

Big news, marketers!
Kellogg has been ranked the #1 business school for marketing by U.S. News & World Report this year!

From our world-class faculty and cutting-edge curriculum to unmatched experiential opportunities and a vibrant community of marketers, this recognition cements what we already knew — Kellogg is the place to launch and grow your marketing career.

Photos from Kellogg Marketing Club's post 02/26/2025

Family Feud: KMC Edition 🎤🔥

This week, KMC families went head-to-head in an epic showdown of marketing trivia at KMC Family Feud! From guessing the most popular marketing courses at Kellogg to recalling past SBAR winners, teams battled it out for ultimate bragging rights. 💡📊

Photos from Kellogg Marketing Club's post 02/13/2025

🏈✨ Super Bowl Ads: Touchdowns, Fumbles & Marketing Masterclass 🎯

What a fantastic post-Super Bowl ad review with industry powerhouses Carl Smith (Novartis) and Kimberley Blanding (Meta), alongside our very own marketing legends Prof. Rucker and Prof. Calkins!

From creative wins to costly misses, we dove deep into what made this year’s commercials unforgettable—and what brands can learn for next year.

Thanks to everyone who joined us for the insights, learnings, and hot takes!

Photos from Kellogg Marketing Club's post 02/13/2025

The results are in! Novartis took home the top spot in the 21st Kellogg School Super Bowl Advertising Review with its “Your Attention, Please”. Other brands that earned top marks included Michelob Ultra’s ‘The ULTRA Hustle’ and Google Pixel’s ‘Dream Job.’ Not every advertiser hit the mark this year, including Tubi and Coffee-Mate, which received low grades during this year’s Ad Review. Like if you agree (or watched for the commercials!) Bowl

02/05/2025

Extra! Extra! Read all about it! Kellogg’s annual Super Bowl Ad Review is coming to you live from the Global Hub this Sunday! Stay tuned for our student and professor panel’s thoughts on the biggest ads of the year! 📺🏈🎆

Photos from Kellogg Marketing Club's post 01/09/2025

Congrats to the 2024 AKMC winners, Natuchips!! 🍌🎉 The Annual Kellogg Marketing Competition brought together nine amazing teams to create marketing plans for real world products, targeting our very own Kellogg community. While all teams impressed, Natuchips won all the chips with creative promotions, a robust plan, and strong sales. Huge thanks to everyone who participated and attended and stay tuned for next year’s challenge!

11/19/2024

When life gives us plantains, we make NatuChips 🌶️🍋‍🟩. Come crunch with our AKMC team this week only on Tuesday, November 19th in Gies Plaza from 12:15-1:15pm and at TG this Friday, November 22nd from 5:00-7:00pm.

11/18/2024

It’s MARKETING WEEK, which means that the Annual Kellogg Marketing Competition (AKMC) is nearly here! 🔥

Teams of Kellogg students have collaborated with our sponsors to craft innovative marketing strategies for beloved brands, tailored specifically for the Kellogg community. So celebrate their hard work and the start of Thanksgiving break at our live marketplace this Friday (11/22) during TG where you can “”buy”” AKMC products with free tickets.

So grab a drink from Gordon’s and come up to White Auditorium to join the 30th anniversary of this Kellogg Marketing tradition.

See you there!

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Location

Address


Northwestern University: Kellogg School Of Management
Evanston, IL
60201