10/28/2022
Meet our Speaker, Nadia Gamal El-Din.
Nadia worked at P&G as an assistant brand manager handling DTC at the age of 22. She became a mother at the age of 24 where she realized there was a huge market gap when it comes to supporting new moms. Even though motherhood is one of the oldest professions, with all these ever-growing online chunks of information, in this fast-paced world, there wasn't a single comprehensive, tailored support system for new moms in Egypt. This was the discontinuous shift moment when she realized change was needed, this is when Rahet Bally was born.
Rahet Bally—which translates to “peace of mind” in Arabic—was born in August 2015.
Rahet Bally is an all inclusive support platform for moms, offering them financial, physical, emotional, social & intellectual support through a wide range of online FemTech services & on ground services.
As of 2022, over 72 milion women consume its content in the MENA Region.
AWE support women Entrepreneurs in their early stages.