06/06/2012
What do new changes mean for you?
What Recent Facebook Changes Mean for EDU | Higher Ed Live
Patrick J. Powers, director of digital marketing and communications at Webster University, and Todd Sanders, social media specialist at UW-Green Bay, join Higher Ed Live for a fast-paced hour-long episode breaking down a slew of recent changes from Facebook, and what they mean for higher education.
05/24/2012
Margot Bloomstein and Colleen Jones: How can content strategy help higher education?
Margot Bloomstein author of "Content Strategy at Work" and principal at Appropriate, Inc., and Colleen Jones, author of "Clout" and principal at Content Scie...
05/17/2012
Are you following these best practices?
Facebook Timeline: 9 Best Practices for Brands
Facebook Timeline for Brands rolled out in March -- here's how to get more bang for your buck.
05/15/2012
How do Millennials view themselves? [STUDY] http://ow.ly/aR8lM
05/11/2012
Can you use Instagram to engage your audience?
Build Community Around Photo Content with Instagram | Meet Content
After years of loyal Blackberry usage, I finally bought an iPhone in early September. But it took me a few months to come around to what millions of iPhone users had been obsessing about for months: Instagram, the photo editing and sharing app. Once I decided to go all in, I realized what the buzz w...
05/02/2012
Most interesting take away for us: your cover photo gets more attention when it includes people's faces. What did you learn?
Facebook Timeline Changed the Way We See Brand Pages; Here's How
When Facebook launched Timeline for brands last month, it wasn't just marketers' social media strategies that got turned upside down. The new format also changed the way consumers experience bran
04/25/2012
Mmm. Grab a spoon. What news-worthy events can you plan to gain buzz?
The Collegian » Marketing 188 students will attempt to make the world’s longest ice cream.
A group of Fresno State students will attempt to break the world record Saturday for the world’s longest ice cream sundae.
04/20/2012
Thought about using Pintrest? You wouldn't be the first.
Colleges Use Pinterest to Reach Out – NextGen Journal
At the beginning of the millennia, Myspace was created in 2003 as a place for people from all over the globe to interact with each other and create virtual profiles of themselves.
04/12/2012
How to make a video viral?
1. Start with a catchy concept.
2. Optimize the content for online audiences.
3. Get your content in the hands of relevant press outlets and tastemakers.
Read more ...
Secret Sauce: What Does It Take to Create a Viral Video?
Mashable asked viral video agency Seedwell what today's web audience is looking for, and how to recognize a viral sensation before it happens.
04/03/2012
Zuckerberg's Harvard is #1. Did Moody make the list?
Top 10 Social Media-Savvy Universities [STUDY]
Harvard University is ranked as the most social media-savvy university, beating University of Pennsylvania and MIT for the top spot.