The First Gen Mentor

The First Gen Mentor Giovanna is a financial educator, TikTok influencer and money coach. You can follow her on TikTok

09/02/2026

Are you navigating an exciting career move, but your family isn’t fully on board?

“But the job you have is great....”

“So you’re going to start all over?”

“Why can’t you be grateful with what you have?”

We want to make our family proud. We want them to see our vision and cheer us on.

But when they don’t it can be confusing, frustrating, disheartening.. but you’re not alone!

On the newest episode of the Cultura & Cash podcast, I chatted with my former life/business coach, to reflect on how my journey has evolved from 7/5/21 when I started getting coached by her, and how she helped me overcome limiting beliefs that were keeping me stuck.

Listen to my episode with Mayra by commenting PODCAST

Or listen wherever you get your podcasts!

If you’ve already gone through a pivot, how did you navigate not having your family’s full support?

08/28/2026

😵‍💫 Why do smart women keep making this ONE business mistake?

In the newest episode of the Cultura & Cash podcast, I interview lawyer and entrepreneur Pamela Rosario, Esq from to discuss essential legal tips for small business owners, including protecting your brand, legal mistakes to avoid, and the importance of contracts.

💥 Comment PODCAST and I’ll send you a l1nk to listen

🎧🎤 Or listen wherever you listen to podcasts!

Tell me, if you have a small business, have you started the trademarking process? Or are you thinking about it ?👇

Not scared to share my flops. They can’t all be wins !Share with me- have you had a flop recently? What did you learn?
08/26/2026

Not scared to share my flops. They can’t all be wins !

Share with me- have you had a flop recently? What did you learn?

Kinda chic to master financial literacy and uplift others with youIn the chicest picture I’ve ever taken💋Comment LIBRO a...
08/20/2026

Kinda chic to master financial literacy and uplift others with you

In the chicest picture I’ve ever taken💋

Comment LIBRO and I’ll send you a l1nk to grab your copy of Cultura y Cash to share with a Spanish speaking friend or family member 💚

08/19/2026

😵‍💫 Why are so many employees afraid to be honest with their managers?

Your job can punish honesty faster than it rewards growth. If feedback at work gets met with defensiveness, gaslighting, or silence - that’s not “culture,” that’s fear.

In my latest podcast episode, we dive into all things workplace culture and learn about the main teachings of Tanya Uyigue‘s debut book, What Your Team Won’t Tell You- available now wherever books are sold!

💥 Comment PODCAST and I’ll send you a l1nk to listen

🎧🎤 Or listen wherever you listen to podcasts

This podcast episode is a must-listen if you’re a people leader wanting to improve your leadership style, or an individual contributor wanting to learn how to navigate different management archetypes.

Buy Tanya’s book, What Your Team Won’t Tell You: The 7 Management Fails to Avoid wherever books are sold, or at my favorite

👀 What’s the most unprofessional response to feedback you’ve ever seen? Let me know below 👇

My last podcast episode I shared reflections on 5 years of entrepreneurship and what’s next in store. Only I didn’t get ...
08/13/2026

My last podcast episode I shared reflections on 5 years of entrepreneurship and what’s next in store.

Only I didn’t get to the what’s next part (sorry I had a nail appointment 💅🏽)

I left you with a cliffhanger, but now I’m ready to MENTION IT ALL

Listen to my newest podcast episode wherever you get your podcasts! Or comment PODCAST and I’ll send you a 1ink to listen.

Can you guess my next career move? Let me know below

New author photos , who dis?I finally have photos with the Spanish version of Cultura & Cash. It deserved a proper photo...
08/12/2026

New author photos , who dis?

I finally have photos with the Spanish version of Cultura & Cash. It deserved a proper photoshoot too! Mi bebe!💚

Fun fact- photos were taken by… ME! I went to a photographer-less studio and had a clicker to snap my own pics. The session cost around $100. 💪🏽 shoutout to Monocromo — estudio de fotos sin fotógrafo en Valencia !

Which one is your favorite ?

08/11/2026

😅 Me llevó dos años y medio, ¡pero ya está aquí!

Compra tu ejemplar para aprender como administrar tu dinero sin miedo al éxito 💪🏽

En tan solo un mes, ya cuenta con más de 20 reseñas de 5 estrellas; y esto es lo que dicen los lectores:

⭐️ ¡El libro de finanzas que por fin puedo compartir con mis hijos!

⭐️ Finanzas con una perspectiva latina

⭐️ La guía perfecta para entender las finanzas en EE. UU.

⭐️ ¡Hablar de dinero hecho fácil!

Consigue tu ejemplar en tu tienda en línea favorita, incluyendo Amazon, Bookshop, o Barnes & Noble

07/24/2026

If you’ve been impacted by company layoffs, or know someone who has, you gotta listen to this podcast episode!

On this episode, I’m joined by my friend and career coach and mindset coach, Carla Santamaria The First Gen Coach Podcast

🎧 What You’ll Hear in Episode 36 of the Cultura & Cash podcast:

🔸 Carla’s personal experience with layoffs and the emotional rollercoaster she experienced

🔸 The role of self-care and mental health during transitions

🔸 Helpful strategies for financial and emotional resilience

🔸 The importance of community support during job loss

🔸 Effective job search strategies and avoiding panic applying

Listen to this raw and vulnerable episode to learn how to build resilience and community support during uncertain times.

💥 comment PODCAST and I’ll share a l1nk to listen

🎧🎤 Or listen wherever you listen to podcasts

Latinas and Latina pride belong everywhere !¡Y a quien no le guste, que chingue a su madre ! My favorite places to shop ...
07/22/2026

Latinas and Latina pride belong everywhere !

¡Y a quien no le guste, que chingue a su madre !

My favorite places to shop for Latina paraphernalia

💅🏽💄💃🏽👙👠🧥👑🔮🧿🛍️🎀💝

Cadena Collective
Bianca Alba
Werk Mija
JZD

¡ Y punto ! 💅🏽

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Chicago, IL

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