A student-powered agency, 1893 combines the strengths of the Daily Tar Heel, merging traditional storytelling values with modern marketing strategies.
Come take a peek at what it’s like to be on the design team at 1893!!!👩💻🎨✏️
04/22/2026
You’re not buying a smoothie; you’re buying the lifestyle that comes with it💅💋🤩
When branding is done right, price becomes part of the appeal. proves that perception is the product with their infamous smoothies that everyone wants to try!
04/08/2026
2026 is the new 2016, and everyone is here for it✌️😎
From 2016 aesthetics to today’s feeds, brands are tapping into emotional memory to spark connection and drive engagement. See how brands are using them on our blog👩💻
#2016
04/06/2026
Meet our March Alumni Spotlight: Adam Rodgerson Bauer!🐏
During his time at 1893 Brand Studio, Adam began as a multimedia staff member and contributed to a range of creative projects highlighting work connected to many of our clients and brands at 1893.
Adam is now a Video Producer at SERHANT, where he continues creating amazing content in a creative environment.
We are so proud of all your success Adam!🩵
03/30/2026
March Madness 🤝 Marketing Madness
From Cinderella stories to brand consistency and real-time adaption, March Madness shows us what it takes to win attention and loyalty🏀
03/28/2026
People feel more connected to experiences than products✨
The future of marketing is rooted in emotion, relatability, and real connection. Explore the trends shaping that shift in our new blog post on our website! Link in bio✍️
03/25/2026
Are the arts really dying—or just evolving?🎭🩰
This controversial Timothée Chalamet moment reveals how modern marketing is reshaping the future of fine arts. Read more about it in our newest blog post in our bio‼️
03/13/2026
In a world built on constant content, Zendaya and Tom Holland chose something different: privacy🤫
Here’s our latest breakdown explores how saying less can actually build a stronger brand✍️
It’s officially March, which means spring is right around the corner!!!🌷
If you’re looking for some creative inspiration, look no further than the campus arboretum! The beautiful flowers and trees will be blooming with color very soon, and it’s the best place to sit and brainstorm creative ideas while surrounded by nature🌳💐
03/02/2026
Meet McRae!!!🩵
A talented junior on our copywriting team, this is McRae’s second semester with us at 1893! Her skills with crafting the language behind our client’s brands has been a huge part of the Brand Studio’s success. We’re so happy to have you, McRae!🐏🧡