SUMMARY
There has been a 5000% increase in the slaughter of rhinoceros in Africa for their horns since 2007. Rhino poaching has reached a crisis point and if the killing continues at this rate, we could see rhino deaths overtaking births in 2016-2018, meaning rhinos could go extinct in the immediate future. The drastic increase in poaching is a result of a high demand of rhino horn for traditional Asian medicine, specifically in Vietnam and China, and for the traditional Yemenense dagger, the jambiya. In traditional medicine, the horn is ground into a fine powder to treat a number of illnesses from nosebleeds to cancer. Rhino horn is made up of keratin, the same material that’s found in hair and nails, and there is no scientific support for its medicinal properties. Ignorance will be the demise of the rhino; therefore, Fight to Inhibit Rhino Extinction (FIRE) was created to ignite awareness of this situation throughout the University of Illinois campus. The UofI is ranked #2 for international students, representing 22.8% of the total student population of which 72% are from East Asia, Africa and the Middle East, which provides a great opportunity to educate and set ablaze the spread of awareness back in their home countries where the poaching and purchasing of rhino horn is taking place. FIRE’s first initiative will be to raise funds to protect one of the last remaining populations of black rhino in Malawi at the Liwonde National Park. Raising $5000-$10,000 can go a long way in the survival of the handful of rhinos that remain. All of the funds will go directly to aid the treatment of rhino injured during poaching attempts, equip every rhino in Liwonde with VHF radio transmitters and receivers for monitoring purposes and to establish an anti-poaching team. This issue needs to be addressed urgently and currently there are very limited resources to support the protection of the remaining rhinos. Knowledge is power and the more we know, the more we care to save.