Wella Education

Wella Education Your daily dose of salon pro education by the best in the biz from our Wella Operations US LLC portfolio.
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Follow along for , & .

08/23/2026

We woke up in Ft. (WEL)LAuderdale for ✨THE BTC SHOW✨ Day 2 🌴🐬

Today had everything: slot machines at Booth #311, top tier education with Daniel Mora Ayala, Zach Mesquit, Rosi Mercedes, + Jennifer | WELLA EDUCATION | BOSTON, and and salon talk on the Community Hub Stage w/ Jennifer | WELLA EDUCATION | BOSTON + Carrera Alvarez Marshall-Wella Signature Artist.

Let’s make Day 3 even better. Here’s where to find us tomorrow ⬇️

MONDAY | 9AM
📍 ROOM 303A
The Monochromatic Effect
Daniel Mora Ayala x Rosi Mercedes

MONDAY | 11:15AM
📍 COMMUNITY HUB
Haircutting with Marylle Koken
Social media with Christina McCarver

MONDAY | 2:45PM
📍 ROOM 303A
Monochromatic Blondes
Zach Mesquit x Carrera Alvarez Marshall-Wella Signature Artist

08/23/2026

✨THE BTC SHOW✨ prep day: ✔️

Now, it’s time for classroom education! Our team has been working hard preparing their classroom presentations for you—there’s only a few seats left, hit the link in our bio to grab your seat before they’re gone ❤️

SUNDAY | 10:45AM ROOM
The Color Clients Want
Zach Mesquit x Daniel Mora Ayala

SUNDAY | 1PM ROOM
Think Fast Color Formulation
Rosi Mercedes x Jennifer | WELLA EDUCATION | BOSTON

MONDAY | 9AM ROOM
The Monochromatic Effect
Daniel Mora Ayala x Rosi Mercedes

MONDAY | 2:45PM ROOM
Monochromatic Blondes
Zach Mesquit x Carrera Alvarez Marshall-Wella Signature Artist

08/22/2026

Day 1: ✅

We’re in Ft Laudy all weekend for top tier education, inspiration, and a whole lot of giveaways! 🤗

Will we see you?! Find us at ⬇️

📍BOOTH #311
Discover our latest innovation from -
-
-

SUNDAY | 10:45AM
📍ROOM
The Color Clients Want
x

SUNDAY | 3:20PM
📍COMMUNITY HUB
Wella Professionals Blonding wellawella

SUNDAY | 1PM
📍ROOM 303A
Think Fast Color Formulation
x .wella

MONDAY | 9AM
📍ROOM 303A
The Monochromatic Effect
x

MONDAY | 11:15AM
📍COMMUNITY HUB
Haircutting w/
Social media w/

MONDAY | 2:45PM
📍ROOM 303A
Monochromatic Blondes
x .wella

Sign up now at the link in our bio!

08/22/2026

PREP ROOM CONFESSIONALS: Live from ✨THE BTC SHOW✨ 📱🎤 👀 Our team is gearing up for a huge weekend of education! Are you signed up for our star-studded classrooms?! ⬇️

SUNDAY | 10:45AM ROOM
The Color Clients Want
Zach Mesquit x Daniel Mora Ayala

SUNDAY | 1PM ROOM
Think Fast Color Formulation
Rosi Mercedes x Jennifer | WELLA EDUCATION | BOSTON

MONDAY | 9AM
The Monochromatic Effect
Daniel Mora Ayala x Rosi Mercedes

MONDAY | 2:45PM
Monochromatic Blondes
Zach Mesquit x Carrera Alvarez Marshall-Wella Signature Artist

🔗link in bio to sign up, Wella fam!

wellaprofessional

08/22/2026

Porous hair doesn't have to mean unpredictable results. ✨

When high-porosity strands grab color unevenly, the right demi makes all the difference. Watch passionista, , break down how Shinefinity delivers even, tone-true results with radiant shine, so your formula performs exactly the way you planned.

What's your go-to tip for managing high-porosity hair behind the chair? 👇

08/21/2026

Espresso brunette is brewing for fall. 🤎 .altapeluqueria shares the formula behind this rich, dimensional brunette.

:
LIFT: Koleston Perfect 12/61 + 30 vol
BASE: Shinefinity 04/0 + 06/0 + Bowl and Brush Activator
GLOSS: Shinefinity 07/97 + 09/05 + Bottle Activator

: Pair cool espresso depth with a soft beige gloss to create reflective dimension that looks rich without feeling flat

Save this formula for the next client asking for "expensive brunette." ☕

08/20/2026

The only follow up texts we get are client referrals. ⭐️ With built-in metal purifiers for gorgeous tone-on-tone vibrancy, Color Touch would never double text.

🎥: &

08/19/2026

The secret to a great pixie? It's all in the details as Wella Global Ambassador breaks down the cutting techniques behind this soft, wearable transformation. ✂️

⭐️ Overdirection : Pull diagonal-forward sections back toward the nape to preserve length around the face and create a softer silhouette

⭐️ Cutting : Start at the nape and scoop out the center to create a seamless shorter-to-longer transition behind the ear

⭐️ Weight Distribution : Use diagonal-forward graduation to create a soft buildup of weight without compromising movement

⭐️ Texturizing : Refine the fringe with point cutting and slicing for soft movement and lightweight texture

Add this one to your cutting education collection for your next pixie transformation. 📌

08/18/2026

We don't gatekeep around here. This is our Chief Blonding Officer, 's, favorite blonding ratio. 😏

: Consistent lift starts with the right consistency. Keep your lightener perfectly balanced, not too thick, not too thin, for even saturation. What’s your go-to Blondorplex mixing ratio? ⬇️

P.S. Always reach for some Ultimate Repair Miracle Hair Rescue Spray to keep your blondes happy + healthy.

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4500 Park Granada
Calabasas, CA
91302

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