and operational frameworks. Fueled by the Conscious Capitalism®, mindfulness and other similar movements, NOVACBA founders wanted to help Virginia organizations learn to leverage practices that are proven to help businesses and their stakeholder communities thrive together. We can all find greater success with a more integrated and holistic approach. We need to focus beyond the bottom line to align with a higher purpose, build better practices and achieve better business results. NOVACBA empowers Northern Virginia businesses of all sizes through knowledge and education. We are solving the problem of lack of trust in corporate leaders and disengagement of employees. We are transforming how business gets done. The Four Principles of Conscious Capitalism®
Higher Purpose
While making money is essential for the vitality and sustainability of a business, it is not the only or even the most important reason a business exists. Conscious businesses focus on their purpose beyond profit. Conscious Leadership
Conscious Leaders inspire, foster transformation and bring out the best in those around them. They understand that their role is to serve the purpose of the organization, to support the people within the organization and to create value for the all of the organization’s stakeholders. They recognize the integral role of culture and purposefully cultivate a Conscious Culture of trust and care. Conscious Culture
A Conscious Culture fosters love and care and builds trust between a company’s team members and its other stakeholders. Conscious Culture is an energizing and unifying force, that truly brings a Conscious Business to life. Stakeholder Orientation
Unlike some businesses that believe they only exist to maximize return on investment for their shareholders, Conscious Businesses focus on their whole business ecosystem, creating and optimizing value for all of their stakeholders, understanding that strong and engaged stakeholders lead to a healthy, sustainable, resilient business. You Are Part of Our Story
We want to help professionals to have jobs that are more meaningful and that have a higher purpose locally and globally. Conscious business practices provide new answers for the issues facing many organizations. We are here to show and empower leaders a different path that leads to greater success. Our goal is to develop a community of people who want conscious business practices and networking opportunities with like-minded professionals. Individuals who join us as advocates and businesses that partner with us help us to share ideas and educate. If you are already following conscious business practices and are looking for a community to plug in to, NOVACBA is for you. If you looking for a better way to lead in your organization and have no idea what conscious business is, we are also for you. We seek to impact:
- For profit companies
- Education institutions
- Government entities
- Leaders at all levels
