Pierce Cubs Early Learning Center - Blackshear, GA

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Congratulations to the team at Axkid and Vision Zero Communications for securing such excellent coverage for the new Rear Face for Safety campaign.

It’s great to see this vital message reaching both road safety professionals and mainstream parenting audiences through platforms like Netmums, MadeForMums and My Baba.

Real progress happens when organisations unite behind a shared goal: helping parents and carers make informed choices that keep children safer on our roads.

At Good Egg Safety, we’re proud to support this movement and continue to work alongside partners across the sector to turn awareness into action.

We also continue to train retailers, emergency services and public health professionals on the many benefits of extended rear face travel.

Together, we can help more children travel as safely as possible.

Well done Axkid 👏

: LiKee Pull String Teething Toys; The recalled teething toys violate the mandatory standard for toys because the silicone strings are smaller and longer than permitted. The strings can reach the back of children’s throat and become lodged. Get replacement toy. https://www.cpsc.gov/Recalls/2026/LiKee-Pull-String-Teething-Toys-Recalled-Due-to-Risk-of-Serious-Injury-or-Death-from-Choking-Violate-Mandatory-Standard-for-Toys-Sold-on-Amazon-by-ChilanTech

: Timechee Changing Table Dressers; The dressers violate the mandatory safety standard as required by the STURDY Act. Get refund. https://www.cpsc.gov/Recalls/2026/Timechee-Changing-Table-Dressers-Recalled-Due-to-Risk-of-Serious-Injury-or-Death-from-Tip-Over-and-Entrapment-Hazards-Violate-Mandatory-Standard-for-Clothing-Storage-Units-Sold-on-Amazon-by-Timechee

: Joyin Recalls About 254,000 Sloosh Dive Sticks; The recalled dive sticks violate the federal dive sticks ban because they exceeded the compress limit, posing an impalement hazard. Get replacement dive sticks. https://www.cpsc.gov/Recalls/2026/Joyin-Recalls-Sloosh-Dive-Sticks-Due-to-Risk-of-Serious-Injury-from-Impalement-Violate-Federal-Dive-Sticks-Ban

Same sleepy child, same car ride—but very different protection.

When children ride without a booster, the seat belt doesn’t fit the way it’s designed to. It may rest on the neck or stomach instead of the shoulder and hips, increasing the risk of serious injury in a crash.

A properly used booster seat raises and positions children so the vehicle seat belt fits correctly:
✔ Shoulder belt across the middle of the chest
✔ Lap belt low and snug across the hips

Even if a child falls asleep, the right seat helps keep them in a safer position.
Most children need a booster until they are about 4 feet 9 inches tall and can pass the 5-step seat belt test.

Need help finding a local CPST? Check out bit.ly/SafeKidsTechSearch to find one close to you, or visit buckleup.tamu.edu to find a local car seat fitting station with Car Seat Technicians on staff to help you build confidence in using your car seat and buckling your child in safely!

: Little Grape Land Nursing Pillows; The recalled nursing pillows advertised for infant feeding and tummy time violate the mandatory safety standards for nursing pillows and infant support cushions. Get refund. https://www.cpsc.gov/Recalls/2026/Little-Grape-Land-Recalls-Nursing-Pillows-Due-to-Risk-of-Serious-Injury-or-Death-from-Suffocation-Violate-Mandatory-Standards-for-Nursing-Pillows-and-Infant-Support-Cushions

: Tiny Land Children’s Play Tents; The recalled tents’ fiberglass poles can shed fibers, posing an injury risk of skin and eye irritation. Get free repair kit. https://www.cpsc.gov/Recalls/2026/Tiny-Land-Childrens-Play-Tents-Recalled-Due-to-Risk-of-Injury-from-Irritation-to-Skin-and-Eyes

: TOMY Recalls Boon NURSH 8 oz Reusable Baby Bottles; The hard plastic outer shell can bubble or partially peel off, resulting in loose pieces of film-like plastic that pose a choking hazard to young children. Get credit or replacement. https://www.cpsc.gov/Recalls/2026/TOMY-Recalls-Boon-NURSH-8-oz-Reusable-Baby-Bottles-Due-to-Choking-Hazard-Sold-at-Walmart

Protecting your children shouldn’t even be a question. When you know better, DO BETTER.

Pic credit: country kids car seat safety