Living my dream, passionately. Encouraging others to do the same! There isn’t a time when Rich Sands doesn’t remember leading a class full of students.
For fifteen years he brought out the best in high school students. He took that leadership to the real estate industry where he rose to the position of Director of Education, Coldwell Banker Residential Brokerage, Colorado and revolutionized the company’s training services for more than 2,000 managers, agents and staff. Now, an experienced international presenter, instructor, and keynote specialis
t, Rich specializes in helping people master their sales skills in any situation. His flagship presentations, “Want Success? Focus on BS!,” “Why Your Grandparents Should Direct Your Marketing,” and “Creating Listing Abundance” integrate the key practices needed to engage and impress consumers of all kinds. Presently, he is President of Rich Sands Seminars and works closely with international real estate franchise systems, independent brokerages and companies in all industries that want to bring out the best in their people. As a NAR/REBAC and Certified CRS instructor, he conducts dozens of courses each year for the National Association of REALTORS® and Council of Residential Specialists. New from Rich Sands Seminars in 2020 is The Daily RICHual, a podcast designed to be something to get you going, thinking, wondering, or doing each day addressing the hottest and most relevant topics in the world of Sales, Peak Performance, and life. It can be discovered at the “podcast” menu item above or by clicking https://anchor.fm/rich-sands6. You can also receive today’s most significant content delivered on our youtube channel at www.thetwominutetip.com. While Peak Performance is Rich’s passion, it is not the only one. He began running in 1966, ran collegiately and continues to “pound the pavement and the trails” having competed in over 500 races including 17 marathons and logging over 114,000 miles. This years challenges are getting in some miles and having knee replacement surgery. The link to Rich’s running blog, RunSpittle, is www.runspittle.blogspot.com
Rich and his wife, Linda, live near Denver, Colorado. She is a kitchen and closet designer and an elliptical girl. He has two sons: Matt and Ryan and two step-daughters: Angela and Alicia.
05/06/2026
A day's musings...
Things I’ve Thought During a Negotiation (That Didn't Help)
I’ve had a lot of thoughts during negotiations over the years. Not all of them have been helpful. In fact, some of them have been spectacularly unhelpful. You know, the kind of thoughts that feel completely reasonable in...
Please Respect My Privacy During This Difficult Time
Yesterday I discovered something devastating. After nearly a decade of flawless public transportation citizenship… after years of entering vehicles with dignity… after countless seatbelt clicks, polite greetings, and exp...
If Winston Took a Listing
Winston, for those of you who don’t know, is my English Cream Retriever. Winston has never followed up on anything. Not once.
03/31/2026
03/31/2026
When Business Picks Up
When Business Picks Up
Every agent says they want the market to pick up. More activity. More showings. More offers. More deals. And then it happens.
03/31/2026
When Business Sucks
When Business Sucks
I don’t know who needs this today. Maybe it’s you. Maybe it’s me.
11/07/2025
Let's focus on the right things....
Energy, Not Time
We talk a lot about time management in real estate — but time isn’t really the issue. Everyone gets 24 hours. The real question is: what kind of energy are you bringing to those hours? This lesson about energy management...
Micro-Negotiation Moves That Win
People think negotiation is this big, dramatic showdown — agents in opposite corners, gloves on, ready to fight. But honestly, the best negotiations happen in the small, quiet moments.
02/10/2025
2025 The Year to THRIVE: Episode #6. 11 Tips - WHAT?
The Year to THRIVE #6: 11 Tips for 2011! WHAT?
14 years ago, I wrote a blogpost entitled something like, 11 Tips for 2011. As I checked it out, I wondered if any of these topics/tips were still relevant. ...