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ADDO Worldwide

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ADDO Worldwide

ADDO is a creative consultancy that helps purpose-driven leaders create consumer experiences people love.

07/23/2026

Welcome to the team, Kirtan Parekh 👏 👏 👏

“I decided to join ADDO because there is a clear and prominent people-first approach to how they approach both their people as well as their clients. It’s evident that their vision for doing hard things is built upon the backbone of individuals who deeply understand their craft, strengths and weaknesses.

In my new role as Manager on the consulting team, I am most excited to work with the incredibly smart folks at ADDO to deliver really meaningful outcomes for the clients we are trusted to serve.

If I’m not serving our clients, you can usually find me playing some sort of organized sport in the metro Atlanta area, watching Survivor, the Braves, or Georgia Tech Football depending on the season, or spending time with the people I care about most.

The best piece of advice I’ve ever received is to bring solutions, not problems to the table. And I’m pumped to be working on bringing solutions to the team here at ADDO as well as our clients!”

Here’s to inspiring people today to impact tomorrow with you, Kirtan! 🥂

07/21/2026

Welcome to the team, Emily Emmanuel Bryant 👏 👏 👏

“I decided to join ADDO because of the palpable others-oriented team culture and the heartfelt commitment to providing unique, best-in-class partnership to their clients. In the landscape of client services, ADDO commits to quality and success as much as people and relationships. I’m thrilled to be part of this team!

In my new role as Senior Manager on the consulting team, I am most excited to support our clients in delivering memorable guest experiences. Every brand touchpoint is an opportunity to improve the human experience - one interaction at a time!

If I’m not serving our clients, you can usually find me spending time with family (I am a proud “fun aunt” to five!), hosting friends for a game of mahjong, reading the next book club pick, or playing tennis with my husband.

The best piece of advice I’ve ever received is to stay committed to a lifetime of learning. I cannot wait to continue learning and growing together with the team at ADDO. Let’s get to work!”

Here’s to inspiring people today to impact tomorrow with you, Emily! 🥂

07/20/2026

At ADDO, we design the moments that shape how people experience brands.

Often, those moments happen in restaurant greetings, convenience store kiosks, grocery store aisles, airplanes seats, and hotel lobbies. Sometimes, like this summer, they happen on the world’s biggest sporting stage.

Over the past two months, our team translated our guest experience expertise into 12 unique hospitality experiences for Coca-Cola’s most valued guests during the 2026 FIFA World Cup™ in Atlanta.

Every guest needed to feel like they were cared for and that they belonged. The results are something our team is incredibly proud of:

• 12 large-scale experiences delivered with excellence
• 2,000+ guests welcomed with genuine care and creativity
• 242 unsolicited comments recognizing our team by name
• 99% guest satisfaction

Numbers are never the full story, though they are exciting.

The full story is what happens when strategy becomes hospitality. Like the moment someone on our team dug through a trashcan to find the souvenir of a crying 8-year old whose souvenir was accidentally thrown away... and the magic of their sadness-turned-smile when our team member raised her hand out of that trashcan, triumphantly displaying the recovered souvenir above her head.

Because whether someone is ordering a meal, checking into a hotel, boarding a flight, shopping for groceries, getting gas, or looking for their lost souvenir at the biggest global sporting event, the goal is the same:

How can we create a guest experience that people will never forget because of how it made them feel? That’s the work we love and the mission we sign up for every day.

On to the next one 🫡

07/15/2026

Welcome to the team, Bradley McKee 👏 👏 👏

“I decided to join ADDO for two reasons. On paper, they have a mission and vision that I knew I wanted to be a part of. As people, they are actively, and passionately, living that mission and vision each day and with each decision they make.

In my new role as a Program Lead, I’m excited to continue the ADDO legacy of excellence by giving students across the country an opportunity to grow as servant leaders in a way that wouldn’t have been available to them otherwise!

If I’m not serving our clients, you can usually find me on the pickleball court or in the mountains.

The best piece of advice I’ve ever received is that joy doesn’t happen to us. It’s something we have to choose and keep choosing every day.”

Here’s to inspiring people today to impact tomorrow with you, Brad 🥂

07/09/2026

Welcome to the team, Jessie Mooney DiGiovanna 👏 👏 👏

“I decided to join ADDO because how could I not? The people, the purpose, the infectious positivity—they’re the complete package.

In my new role as Senior Manager, Creative Content, I’m most excited to make our clients feel seen and heard. The best storytelling does that. I also can’t wait to learn from and grow alongside my talented new teammates as we construct the most creative house in the consulting neighborhood.

If I’m not serving clients, you can usually find me doing some finding of my own. I’m always looking for dance floors, baking opportunities, bingeable books and tv, exercise disguised as something fun, and the latest very important thing™ my kids (or I) have misplaced.

The best piece of advice I’ve ever received? It’s a tie between “simple is the opposite of easy” and “respect the opportunities you’ve been given.”

Let’s build something, y’all.”

Here’s to inspiring people today to impact tomorrow with you, Jessie! 🥂

06/16/2026

Welcome to the ADDO Team, Dominique Roth 👏 👏 👏

“One of the reasons I decided to join ADDO is because of the team. The energy is electric and everyone is so dedicated to their creations!

In my new role as Senior Manager, Creative & Art Direction, I’m most excited to help expand our creative possibilities and dive deeper into experiential and environmental design!

If I’m not serving our clients, you can usually find me riding my bike, reading on my front porch, drawing in my sketchbook, or spending time with friends in the park!

The best piece of advice I’ve ever received is “be curious and you can’t go wrong.”

Here’s to inspiring people today to impact tomorrow with you! 🥂

06/10/2026

Welcome to the squad, Lance Krall!

Lance is ADDO’s first Executive Creative Director. He’s spent his career doing what the best storytellers do: making people feel something.

Lance’s career doesn’t follow a straight line. He created and produced his own show on VH1 and Comedy Central. He co-founded a production company that sold six scripted shows to Fox, CBS, and ABC and landed a first-look deal with CBS Studios. He’s worked directly with Jerry Bruckheimer, Laurence Fishburne, and Drew Barrymore. Most recently he was VP, Group Creative Director at a creative agency, inspiring and impacting some of the world’s biggest brands.

Now, Lance is here to help ADDO build the most creative house in the consulting neighborhood, aimed at helping our clients create remarkable guest experiences.

He will be focused on building out the future of ADDO’s creative function, stewarding the growth of ADDO’s creative culture and impacting our client’s biggest creative challenges.

Big things coming.

03/02/2026

Meet Nick Sung. Story Artist, Pixar / Airbnb / Netflix

is an artistic storyteller whose career bridges the cinematic gates of Pixar and the strategic pulse of global brands. With experience as a story artist at Pixar Animation Studios and Netflix, and creative collaborations with Airbnb and Slack, Nick brings rare insight into how deeply felt experiences are built: one frame and one feeling at a time.

At Pixar, Nick helped shape major films through storyboarding. His work is credited on titles like Ratatouille and Cars 2. At Airbnb, he led a strategic storyboarding initiative named “Project Snow White,” visualizing emotionally resonant moments in the guest and host journeys to align product teams around what people truly feel when they stay at an Airbnb rental.

Nick is joining us as a speaker on March 5 at the ADDO Gathering.

02/26/2026

Meet David Salyer & Aaron Fossas. Wrong on Paper Co-Hosts.

Co-hosted by Aaron Fossas (VP, ADDO) and David Salyers (Former VP of Marketing, Growth and Hospitality at Chick-fil-A), Wrong on Paper is a conversational storytelling podcast for the Courageously Counterintuitive.
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The premise is simple: we tell the true stories of business ideas that looked “wrong on paper” at the time - strategies that seemed naive, risky, inefficient, or downright dumb - but ended up proving to be strategically brilliant, creating disproportionate long-term success.

Every beloved brand has a few defining moments that made no logical sense on paper… until they changed everything.

David and Aaron are joining us as speakers on March 5 at the ADDO Gathering.

02/24/2026

Meet Shannon Watkins. Marketing Executive, Global CMO, Jordan Brand / Chief Brand & Marketing Officer, Aflac / EVP, Chief Marketing & Communications Officer, Fiserv

is a globally recognized brand and growth leader with more than two decades of experience transforming iconic companies at the intersection of culture, creativity, and commerce.

Previously, she was Global CMO of Jordan Brand at Nike, where she helped power double-digit growth for one of the world’s most influential brands, and Chief Brand and Marketing Officer at Aflac, where she led the company through digital transformation and record-setting brand performance. She’s held senior leadership roles at The Coca-Cola Company, Kraft Foods, Procter& Gamble, and Fiserv.

An award-winning executive producer and Cannes Lions and Clio winner, Shannon has been recognized by Adweek, American Marketing Association, Brand Innovators, She Runs It, and the New York Stock Exchange for her leadership and impact.

Shannon lives in Atlanta with her husband and daughter Zoie and is passionate about using brand as a force for economic and social change.

Shannon is joining us as a speaker on March 5 at the ADDO Gathering.

Address

2030 Powers Ferry Road SE, Suite 160
Atlanta, GA
30339

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

Telephone

(210) 313-3443

Website

http://addo.is/

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