Dennis Sales Golf

Dennis Sales Golf Helping golfers stop guessing and start improving through accurate assessments, personalized roadmaps and purposeful training. http://www.dennissalesgolf.com

Train Like the Pros! About Dennis Sales Golf

Dennis Sales Golf Training Center is america’s premier golf training destination that’s located within the Dallas/Fort Worth metroplex. We specialize in delivering the best player development programs and world class golf coaching for both juniors and adults. Our instructional programs offers golfers access to industry leading teaching technology and r

evolutionary training aids. About Dennis Sales

Dennis Sales is one of the top golf instructors in the United States. He has been consistently recognized among the best in New England, where he taught until recently moving to Texas to open his own training center. His success can be traced back to his roots growing up in Cumberland, Rhode Island where he started developing a keen eye for detail and the understanding of how to build athletic skills from his time competing as an athlete himself. Dennis has built upon this foundation by relentlessly challenging himself and his coaching expertise to remain in the forefront of golf training. He consistently attends workshops, seminars and certification programs from many of the foremost golf educational programs in the world. His major teaching influences include former National Teachers of the Year, Cheryl Anderson and Mike Bender (Students include Masters Champion Zach Johnson, Jonathan Byrd, and Seon Hwa Lee), and Emmy Award winner Mark Sweeney of AimPoint Golf. Dennis knows that it helps when you’ve been in your student’s shoes. As a player he has had many top finishes and won a New England Pro Tour event. As a coach, Dennis was voted the top golf instructor in New England two years in a row (2011-12) by New England Golf Monthly. From all his experiences, he is able to effectively blend training concepts and 3D technology such as TrackMan and K-Vest to create an extraordinary learning environment for those serious golfers looking to take their game to the next level. PROFESSIONAL CREDENTIALS:

Authorized Instructor of the Golfing Machine G.S.E.B. Hank Haney Pro, Associate Instructor
TPI Certified, Golf Fitness Instructor Level 1
TPI Certified, Junior Coach, Level 3
TPI Certified, Golf Instructor, Level 2
K-Vest 3D Certified, Level 2
Golf Coaches Association Certified
AimPoint Green Reading Certified Instructor
Medicus PureStrike Regional Director
Golf Channel Swing Fix Certified Instructor
Coutour Golf Certified Fitter
Edel Golf Certified Fitter
ACCOLADES:
Named the 2012 number one instructor in New England by New England Golf Monthly
Named the 2011 number one instructor in New England by New England Golf Monthly
Ranked in 2010 as one of the top three instructors in New England by New England Golf Monthly

08/25/2026

Your technique sets the ceiling for your skill.

That’s why we’ve spent so much time building Troy’s foundation.

For months, we used single-arm swings to develop awareness and control before gradually blending everything together into functional golf shots.

Today, his technique is solid. And now his skills are catching up.

The other day we remeasured on TrackMan, and the results were really good.

So what comes next? We add another tool to the toolbox. The tool is another shot into arsenal.

For Troy, part of the next phase is learning to remove some of his left curve and create another playable ball-flight pattern when he needs it.

We’re not rebuilding his swing. We’re building upon on what he already owns.

Here’s how we’re doing it.

Assessment First. Roadmap Always

08/24/2026

When the light bulb finally goes off and you realize what you’ve been working on was never going to create the change you wanted…

“That’s crazy!”

That was Ethan’s reaction.

And to be honest, it wasn’t the professional-grade technology that gave me the answer.

From our initial conversation, I had an idea of what might be happening. Then Ethan set up, made his first move, and much of what followed was what I expected to see.

The technology helped us measure it, validate it, and - most importantly - help Ethan see it for himself.

That’s an important distinction.

Having access to great technology doesn’t automatically provide the answer.

You still have to know what you’re looking at, understand why it’s happening and know what needs to change.

It isn’t the technology. It’s the understanding that matters.

Assessment First. Roadmap Always.

08/24/2026

What if you’re working incredibly hard…but working on something that was never going to create the change you wanted?

That was Ethan.

He came in yesterday for his New Student Assessment looking for clarity. He had taken lessons. He practiced hard. He did the drills.

But the same misses and issues on video kept showing up.

So we measured his technique, skills, movement and ball flight to understand only why but to provide him a detailed practice plan.

What we found helped explain why the changes he had been working so hard to make were incredibly difficult to facilitate.

Once Ethan understood the why, we simplified the how.

And suddenly, changes he had struggled with for started cleaning up.

The effort was never the problem. The direction was.

Now Ethan has a roadmap.

He knows what to work on, how to work on it and why it matters.

Assessment First. Roadmap Always.

All work and no play is just no fun.Got to sneak in a round of golf after work with Ethan and Captain Jack Sparrow. 😂🏴‍☠...
08/24/2026

All work and no play is just no fun.

Got to sneak in a round of golf after work with Ethan and Captain Jack Sparrow. 😂🏴‍☠️⛳

Sometimes you just have to go play the game.

08/23/2026

“Easy.”

That’s exactly what I wanted to hear.

Since we have established Madison’s baseline and identified what needed her attention, now comes the next part:

How do we make the change?

The technical explanation can be complex. However, the task for the player shouldn’t be.

Madison comes from volleyball, so we connected what we’re working on in her golf swing to movements and feels she already understands.

A few reps and 1 ball later?

“Easy.”

That’s the goal.

My job is to understand the complexity, identify the priority, and turn it into something Madison can actually understand and practice.

Because knowing what to practice matters. Knowing how to practice it matters just as much.

And when Madison practices without me, there shouldn’t be any confusion about either one.

Clarity. Priority. Purposeful practice.

Assessment First. Roadmap Always.

08/22/2026

Great players don’t just practice more. They know what they’re practicing.

Alonzo travels to us from Hobbs, New Mexico and has done a tremendous job developing his game - shooting under par, lowering his scores and winning tournaments.

Today wasn’t about rebuilding his golf swing.

It was about identifying what needed attention right now.

We tested. Established the priority. Created more awareness through skill-based training. Then tested again.

His TrackMan scores went from:

90 Trajectory | 75 Precision

to

95 Trajectory | 90 Precision.

That’s a tremendous improvement.

But the most important part is what happens when Alonzo goes home.

He knows what to practice. He knows what to measure. He knows what his ball flight is telling him. And he has a plan for keeping his pattern playable between visits.

That’s what a roadmap is supposed to do.

Great work today, Alonzo. Keep grinding. 👊

Assessment First. Roadmap Always.

08/22/2026

There’s no expiration date on getting better at golf.

This player is in her 70s and recently joined our training program because there are still parts of her game she wants to improve.

I love that.

She isn’t looking to completely rebuild her golf swing.

She wants clarity.

What’s causing the shots she’s struggling with?

What actually needs to change?

And how can we simplify it into something she can practice and take to the golf course?

That’s what you see us working through in this video.

At Dennis Sales Golf Academy, we work with golfers of all ages and abilities.

Different golfers. Different goals. Different roadmaps.

Same process.

Identify the priority. Simplify the task. Practice with purpose. Measure again.

Because whether you’re 12 or 70’s, if you want to get better, you deserve to know exactly what you’re working on and why.

Assessment First. Roadmap Always.

08/21/2026

Now Simplify It.

This mornings video post illustrated the priority. Now what?

We make the practice as simple and measurable as possible.

With Troy, I don’t want to rebuild a golf swing that’s already producing a lot of really good golf shots.

I want to improve the pattern without disrupting everything that’s already working.

So instead of giving him a list of swing thoughts, we created one task:

Hit the field goal.

15 shots.

One defined zone.

How many can he execute inside it?

That’s it.

Behind that simple task is a lot of information - clubface, path, start direction, trajectory, dispersion, and the patterns we’ve measured over time.

Troy doesn’t need to carry all of that complexity into practice.

That’s my responsibility as his coach.

His responsibility is to understand the task, put in purposeful repetitions and learn to execute it.

Then?

We measure again.

That’s how Troy and I stay in sync whether he’s training with me or practicing on his own.

Identify the priority. Simplify the task. Practice with purpose. Measure again.

Assessment First. Roadmap Always.

08/21/2026

When a golfer is already really good, what do you work on next?

That’s where having a clear hierarchy of priorities becomes incredibly important.

Troy’s 9-iron Trajectory score is 87 - Pro level.

That’s really good.

But our job isn’t to look at one score and say, “Great, we’re done.”

We dig deeper.

Where is the pattern?

What’s creating it?

What is already working well?

And most importantly:

What actually deserves Troy’s attention next?

That’s the purpose of testing.

Not to find everything we could change.

To identify what we actually need to change.

Once we establish that priority, Troy and I need to be completely in sync. He needs to know exactly what we’re trying to accomplish when we train together and when he’s practicing without me.

In this case, we’ve identified the pattern and established the priority.

Next, I’ll show you how we turned that information into one very specific practice task.

Assessment First. Roadmap Always.

08/20/2026

How do you know if your practice is actually working?

You measure it.

Yesterday, Aaden and I established a baseline with three different clubs.

The scores are important, but they’re really just our starting point.

The bigger question is:

What do we do with the information?

We identified the patterns that are already pretty consistent. We identified where impact location needs to improve. We identified launch direction and face control as priorities.

Now comes the important part.

Aaden has to go practice.

But he isn’t leaving wondering what to work on.

He knows the priority.
He knows the task.
He knows what we’re measuring.

And in a couple of weeks?

We’re going to test again.

Did the scores improve?

Did the pattern tighten?

Did the practice actually produce the change we wanted?

That’s what purposeful practice should look like.

Not just hitting balls.

Not hoping you’re getting better.

Know where you stand. Know what to work on. Put in the work. Then prove it.

Assessment First. Roadmap Always.

Address

308 E FM-1830
Argyle, TX
76226

Telephone

+19728610649

Website

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