09/05/2024
Collegiate Recruitment
If your child is between the ages of 14-17 i.e Freshman - Senior Year, you’re likely in the constant rush of trying to generate exposure. Someone is telling you to attend ID Camps and that’s the best way. Someone else is saying you need to be sending out highlight footage every time you get new footage (weekly). Someone else is telling you if you aren’t playing for the top team in the area i.e ECNL/MLSNext - you have zero chance.
Let’s start with a couple of facts. For each class, the recruitment strategies are different in terms of how you approach a college and if you actually need to approach a college early. Because most want to go to Division 1 and have their tuition paid for which is the main cause of this madness we’ll primarily focus on Division 1. Division 1 Colleges competitively can be broken into 3 tiers.
1. Top Tier
This includes your top 20 athletic schools. Schools that normally have National Championships in plenty, winning records yearly and are typically in the top 16 or 8 yearly. Florida State, Stanford, UNC, etc. These are the school thousands of athletes are emailing daily and when selected are normally the schools that pick up the top 5-10 players in each position per class. Most of you will not even fall on the radar of these schools. Regardless of what level you’re competing at.
2. Mid Tier
This includes colleges that have success on and off depending on the recruitment class. These colleges tend to have winning records that equal out with losses or draws at times. They will typically be competitive and make runs in the tournament but aren’t expected to really upset anyone. These are the schools most will have as number 5-15 on that collegiate recruitment list. When schools have submitted offers to the tops of classes, these are normally the next 10-20 players in the recruitment class. If lucky, these colleges will snag a top 10 prospect or two which will create a shift for their ability to compete in coming years and recruit. Most will look at these schools as secondary options unless local to the college. There are less emails to these schools.
3. Low Tier
This includes colleges that have transitional years frequently or do not have adequate success in their conference at all. These are still D1 schools but bottom of the barrel schools. Typically they are schools that are in between consistent coaches, scrape for quality players and won’t draw immediate interest from you the player. Typically, these are the schools that find players that slip through the cracks and while you may not have anticipated ending up here - you’re willing to go because your top 10 schools didn’t contact you on June 15th.
For Freshman and Sophomore
Before you even decide whether you should go to an ID Camp, spend thousands on the Ferris wheel and all the extra curricular items, it is important to understand one thing!
You need to be watching GAMES of these teams to see whether you’re actually a good fit, whether you compliment the team, and most importantly, whether you can IMPROVE what they have. If you’re doing the exact same thing as their players, some will say it’s not enough and other tiers will say we could use an addition. If you’re aiming for Top Tier you have to be a CAN’T MISS OUT ON player. If you are not that, turn your focus to Mid or Low Tier colleges as the top of your list rather than the middle or bottom. If you grab their focus EARLIER than everyone else, you get recruited earlier than everyone else. Look at teams your skill sets CAN IMPROVE.
If your current skillsets aren’t compatible or capable of improving a team - focus on closing the gap before reaching out to colleges.
For Juniors
If all you have are ID Camp invitations as a RISING Junior, you’re not on the priority list. You’re on the secondary list of recruitment. It’s time to prepare to have a big year. For most in ECNL, the big parts of the seasons start end of November/December. You have two and a half months to really work on your game, get stronger, quicker and prepare tactically better. Again, watch GAMES. When you can see what they are missing you can begin tailoring your emails towards things they are missing.
Example: “I am a player who can consistently beat defenders 1v1 and create chances offensively. I have been watching your games this season and would love to compete for you as I believe this is a key area within your team that I can be most effective and enhance your current squad”.
Footage and PERFORMANCES are going to be your most valuable assets. The footage needs to highlight the examples of your game like the example above. If you’re constantly going 1v1 but no one is connected to the pass or you beat the defender and cut back, it’s not truly reflective of what you’ve said. Show what’s most valuable about you that they the team will value.
For Seniors:
You’re going to need to hit ID Camps if you’ve come around to May or June without any interest or minimal interest. If you’ve saved your money Freshman and Sophomore year, you now have your contingency plan money and it’s time to break open the piggy bank. Doesn’t mean you won’t be recruited still from competitive play like ECNL or WPSL. Just means you need to be actively getting in front of colleges and dominating in the ID Camps. You’ve really gotta work the room at this point. It is plenty doable. It’s just stressful. So really focus on watching the games and dominating in the colleges weak areas so your highlights showcase immediate need for coaches to address.
Example: If I have a right back who struggles to get forward, but you send me videos of your ability to consistently get forward, you’re basically telling me directly I’ve got a player who can be impactful for me next year.
What can you do for me that warrants me giving you what you want?
Homework: (1) Assess what your child's best attributes are, (2) Watch colleges and see where may be a good fit, (3) See how far or close you are to what the college has.