26/08/2026
✨【AP Business|Marshmallow Tower Challenge 🏗️】✨
一根牙籤、一顆小棉花糖,看似簡單的材料,卻能帶來一場充滿商業思維的挑戰!
在 AP Business 課堂中,學生挑戰經典的 Marshmallow Tower Challenge。這一次,他們不只是要蓋出一座高塔,更要把自己當成一間企業,在有限的資源與時間下做出最好的商業決策。
學生需要先“購買”牙籤與小棉花糖,再利用手上的資源設計並搭建一座能夠獨立站立的結構,最終目標是讓自己的企業獲得最大的利潤,同時盡可能有效率地運用有限資源。
真正的挑戰,並不只是「誰蓋得最高」,而是如何在有限的資源、時間與不同想法之間,做出最適合團隊的決策。
💡 Resource Allocation|資源配置
有限的資金與材料,要如何有效運用?是投入更多資源追求高度,還是選擇更穩定、更有效率的設計?
🧠 Decision-Making|決策能力
是先花時間規劃完整的設計,還是先投入資源開始嘗試?在有限時間裡,每一個決定都可能影響企業最後的成果。
📊 Risk Management|風險管理
更高的塔可能帶來更好的成果,但也可能增加結構不穩定的風險。學生必須在追求更高報酬與控制風險之間取得平衡。
🤝 Leadership & Communication|領導與溝通
當團隊成員都有不同的想法時,如何溝通、分工、傾聽彼此的意見,並做出共同決策?
🔄 Iteration|測試與改進
當一個策略沒有奏效,並不代表遊戲結束。學生需要觀察結果、找出問題、重新思考,再調整自己的策略。
而這正是 Business 中非常重要的一件事:
💡好的想法只是開始,真正的挑戰在於如何執行。
在真實的商業世界裡,企業同樣面對有限的資源、時間壓力、不確定性與不同的觀點。成功不只是來自一個好的 idea,更來自於如何做出好的決策、有效運用資源、承擔風險,並從結果中持續學習與調整。
透過這次 Marshmallow Tower Challenge,學生將課堂上的商業概念帶進實際情境。從購買材料到規劃、建造、測試,再到最後計算成果,每一個步驟都讓學生實際體驗企業經營中所面對的選擇與挑戰。
從一根根牙籤和一顆顆小棉花糖開始,學生學習的不只是如何把高塔蓋起來,而是如何思考、合作、做出決策、解決問題,並在有限資源下創造最大的價值。
📚 Learn it. Experience it. Improve it.
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🔗 布朗資訊詳見|https://highschool.ltbrown.hcc.edu.tw/
👉 預約1:1諮詢|https://forms.gle/aJpe8dtT7p5BXVfN6
📞 洽詢電話|03-6671010 #20
✨【AP Business|Marshmallow Tower Challenge 🏗️】✨
One toothpick. One mini marshmallow. Simple materials, but a surprisingly complex business challenge.
In our AP Business class, students took on the classic Marshmallow Tower Challenge. Working in teams, students "purchased" toothpicks and mini marshmallows. Their task was to design and build a freestanding structure to make the most profit for their businesses using the least resources.
The real challenge wasn’t simply about building the tallest tower. It was about making decisions with limited resources, limited time, and different ideas within a team.
💡 Resource Allocation
How should limited materials be used? Should the team focus on stability, height, or a balance of both?
🧠 Decision-Making
Should they spend more time planning, or start building and learn through testing?
📊 Risk Management
A taller structure may offer greater potential, but it can also be less stable. Students had to consider the balance between ambition and risk.
🤝 Leadership & Communication
When team members have different ideas, how do they communicate, divide responsibilities, and reach a shared decision?
🔄 Iteration
When an idea doesn’t work, the process doesn’t stop. Students observe, rethink, adjust, and try again.
And this is one of the most important lessons in business:
💡A good idea is only the beginning. Ex*****on makes the difference.
In the real business world, companies constantly work with limited resources, time constraints, uncertainty, and different perspectives.
Success isn’t simply about having the best idea. It’s about making thoughtful decisions, taking action, learning from results, and adapting along the way.
Through the Marshmallow Tower Challenge, our students turned business concepts into a real hands-on experience.
Starting with nothing more than toothpicks and mini marshmallows, they learned to think critically, collaborate, make decisions, solve problems, and improve through experience.
📚 Learn it. Experience it. Improve it.
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🔗 Learn more about Brown|https://highschool.ltbrown.hcc.edu.tw/about-detail/1-7/
👉 Book a 1:1 Consultation|https://forms.gle/aJpe8dtT7p5BXVfN6
📞 Contact|03-6671010 #20