01/08/2022
Let’s have a look at this again, in case you have forgotten.
There are basically two ways to make money, be it online or offline.
1. Sell something.
2. Work for someone who sells something.
This ultimately means that to make money, you must sell something.
It could either be a product or a service.
It could be your time.
It could be your skill.
It could be your expertise, experience, knowledge, etc.
Whichever way you chose to see it, life revolves around buying and selling.
Buying and selling is as old as the human race.
Now let’s talk about selling, shall we?
There are two ways to sell.
It's either you sell one-to-one or you sell one-to-many.
I prefer to sell one-to-many and that is why I took the time to learn Copywriting.
One-to-one sales will make you rich.
One-to-many will also make you rich FASTER and over a period of time, it becomes plug and play.
For Example:
Let's imagine that Carine and Esther are two business people who sell Erectile Dysfunction drug.
In a similar fashion, let's assume they got the drug for 5000Frs per pack.
Carine can sit in her store all day and out of the people that walked into her store, only 5 of them decided to buy the drug for 10,000frs per pack.
Remember that each of these packs were gotten for 5000frs.
Now, as far as Carine is concerned, she has made good sales and got richer by 25,000frs.
5 x 10k = 50k.
50k (revenue) - 25k (cost price) = 25k.
So in one day, Carine made 25k from one drug without stress.
Amazing result.
She had a good day.
On the other hand...
Esther took up the same drug, crafted a good sales message, created a great offer, slammed a pricetag of 25,000frs on it, and placed the drug in front of many people (Online Ad).
At the end of the day, 3649 people saw Esther's Ad, 803 people clicked on the Ad to get more details, 41 people placed an order and 32 orders were successfully delivered.
Now let's do a simple calculation.
Assuming Carine spent
25k on Ads
43k on delivery.
65k on the extra offers.
160k cost price of drugs (32 packs)
That's a total of 293k
Remember 32 people bought from her, yea?
That's 32 x 25k = 800k
800k (revenue) - 293k (expense) = 507k.
Do you see the difference now?
The day Carine sold 5 packs and made 25k without stress, Esther sold 32 packs and made 507k.
Remember that both of them are selling the same pack of Erectile Dysfunction drug.
Carine is selling one-to-one, because she depends on people walking into her store to make enquiries and ultimately make a purchase.
Esther is selling one-to-many because she puts her product in front of thousands of people at the same time, handles all the objections and persuade people to make a purchase, using just written words.
Both are selling the same thing, with a different approach and are getting different results.
Could it be that all you need to do to start getting better results in your business is to change your approach?
Now I got you thinking, isn’t it?
Well, you should give it a thought.
Yes, think about it.
- Learn how to run Ads online.
- Learn how to craft an offer.
- Learn how to build a simple sales page.
- Learn how to persuade people using written words.
It doesn’t have to be complicated.
The framework works for all businesses.
THINK!
I hope you found this helpful?
Wishing you a Happy New Month. Make this Month count and Productive
🤓Also remember you too reading your one - many 👏👏👏👏amazing right let me guide you hit my inbox 📥 for what I new in the world 🌍 now
Ayafor Edison
