30/01/2023
Top digital marketing trends and predictions for 2023
According to the source, “businesses cannot press pause on 2023 planning to wait and see how things will unfold. To continue to grow — and survive — business leaders need to put strategies in place now. And marketing has a major role to play.”
Top marketing trends and predictions for 2023 from Google leaders:
1. More inclusive media planning
2. Advertising with a purpose
3. Privacy and peace of mind
4. It’s Gen Z’s world (we’re just living in it)
5. Augmented reality experiences
6. Snackable, short-form videos
Source:
https://www.linkedin.com/feed/update/urn:li:share:7025838578819588096/
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Top digital marketing trends and predictions for 2023 According to the source, “businesses cannot press pause on 2023 planning to wait and see how things…
26/01/2023
8 Effective Customer Engagement Strategies to Try in 2023
According to the source, “Customer engagement is the approach you take to build a relationship with your customers. It covers every interaction from that very first discovery. Customer engagement is all about using each customer interaction as an opportunity to build trust, increase loyalty, and deliver an amazing customer experience.”
Here are the8 effective customer engagement strategies to consider in 2023:
1. Start an online community
2. Create a resource center
3. Host a virtual event
4. Add a chatbot to your website
5. Use customer data to create personalized offers
6. Create a rewards or loyalty program
7. Empower your customer support team
8. Rally support for a great cause
Source:
https://www.linkedin.com/feed/update/urn:li:share:7024357004445929472/
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8 Effective Customer Engagement Strategies to Try in 2023 According to the source, “Customer engagement is the approach you take to build a relationship…
16/01/2023
The top 10 content marketing trends for 2023
According to the source, “The world of content marketing is constantly changing as dominant trends come and go. You have to stay current on what’s popular today if you want to get ahead of the competition tomorrow.”
Here are the top 10 biggest content marketing trends for 2023
1. Short-form video
2. Empathy and human-focused content
3. Strategic SEO
4. Content-powered revenue
5. Value-driven content made for customers
6. User experience matters
7. High-quality researched content
8. Leverage data, AI, automation, and the metaverse
9. Podcasts remain dominant
10. Consistency matters
Source:
https://www.linkedin.com/feed/update/urn:li:share:7020692854343655424/
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The top 10 content marketing trends for 2023 According to the source, “The world of content marketing is constantly changing as dominant trends come and go…
10/06/2022
10 Digital Marketing Trends for 2022, According to Experts
According to the source, “With each coming year, digital marketing gets more complicated. In addition to fundamentals like SEO, PPC, branding and UX, marketers now have to juggle emerging social channels and evolving regulations, along with content, automation and personalization, to name a few.”
2022 digital marketing trends to watch
1. The metaverse
2. Non-fungible tokens (NFTs)
3. Cryptocurrency
4. Zero & first-party data
5. Supply chain buffering
6. Social commerce
7. Simple content
8. Sustainability & DEI
9. Gender neutrality
10. Accessibility
Source:
https://www.linkedin.com/posts/ronvining_digitalmarketing-trends-ronvining-activity-6940989231519399936-u-c7?utm_source=linkedin_share&utm_medium=member_desktop_web
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10 Digital Marketing Trends for 2022, According to Experts According to the source, With each coming year, digital marketing gets more complicated. In...
04/06/2022
The Next Big Digital Marketing Trends in 2022
According to the source, “It can be tricky to keep up with digital marketing trends as the industry changes so fast. Plus, there are many working parts to a successful digital marketing strategy or campaign - so it’s a real challenge to keep up with every aspect.”
6 key sectors that will help you understand developments coming down the line so you can build them into your digital marketing activities:
1. SOCIAL MEDIA TRENDS IN 2022
2. DIGITAL MARKETING JOB TRENDS IN 2022
3. DIGITAL TECHNOLOGY TRENDS IN 2022
4. CUSTOMER EXPERIENCE TRENDS IN 2022
5. SEARCH MARKETING TRENDS IN 2022
6. CONTENT MARKETING & SEO TRENDS IN 2022
Source:
https://www.linkedin.com/posts/ronvining_digitalmarketing-ronvining-learnamies-activity-6938970266920189952-JqQY?utm_source=linkedin_share&utm_medium=member_desktop_web
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Ron Vining on LinkedIn: #DigitalMarketing #RonVining #Learnamies
The Next Big Digital Marketing Trends in 2022 According to the source, “It can be tricky to keep up with digital marketing trends as the industry changes...
27/05/2022
22 Latest Social Media Trends That You Should You Follow in 2022
According to the source, “Social media has managed to become an integral part of our lives in a short time. What started as a medium to stay in touch with friends and family soon became a channel for brands and businesses to connect with their target audience through well-crafted social media strategies.”
Here are the top social media trends for 2022 that every marketer should follow:
1. Live Videos Transforming the Social Media Game
2. Elevating Engagement With Ephemeral Content
3. Growing Demand for Social Media Chatbot Communication
4. More Brands will Adapt to AR and VR Technology
5. Brands to Continue Investing in Influencer Marketing
6. Local Targeting to Get More Prevalent
7. Twitter to Transform into a Trustworthy News Portal
8. The Death of Instagram Likes
9. User-generated Content Will Get More Impetus
10. Growth of Social Media Communities
11. Video Content Continues to Bloom
12. TikTok Will Be a Massive Hit
13. Reaching a Wider Audience Will Be the Ultimate Goal
14. Social Audio Will be More Prominent
15. Paid Advertising: A Must-Have
16. Outsourcing to a Creator/ Influencer
17. Social Listening is Here to Stay
18. The Linked Influencer Culture Will Flourish
19. Inclusivity will be in the limelight
20. The No-Filter Feed is Blooming
21. Memes
22. Preventing Burnouts and Improving Mental Health Will Be A Priority
Source:
https://www.linkedin.com/posts/ronvining_socialmedia-trends-ronvining-activity-6935730679779401728-n5Vz?utm_source=linkedin_share&utm_medium=member_desktop_web
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25/05/2022
Why Content Consistency Is Key To Your Marketing Strategy
According to , “For any company, your brand is your most important asset because it is your business personified. The way your organization looks, sounds and acts directly impacts how current and prospective customers perceive your business.”
Here’s why Content Consistency is King:
- When your content quality, quantity or schedule isn’t consistent, it can confuse your customers.
- Consistency can also impact your bottom line.
- Publishing on a regular basis also gives you the opportunity to learn from your customers.
Source:
https://www.linkedin.com/posts/ronvining_content-marketing-ronvining-activity-6935235717841182720-9_KI?utm_source=linkedin_share&utm_medium=member_desktop_web
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19/04/2022
7 Steps to Create a Complete Marketing Strategy in 2022
According to the source, “In 2022 alone, we've seen a major shift to short-form video content; the rise and fall of new platforms (looking at you, Meta); and the continuing impact of the global pandemic. In short, what worked for your marketing strategy in the past might not fly today.”
7 Steps of a Marketing Strategy:
1. Build a marketing plan.
2. Create buyer personas.
3. Identify goals.
4. Select the appropriate tools.
5. Review your media.
6. Audit and plan media campaigns.
7. Bring it to fruition.
Source:
https://www.linkedin.com/posts/ronvining_marketingstrategy-ronvining-learnamies-activity-6922134608717180928-1MW3?utm_source=linkedin_share&utm_medium=member_desktop_web
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7 Steps to Create a Complete Marketing Strategy in 2022 According to the source, “In 2022 alone, we've seen a major shift to short-form video content...
14/04/2022
10 reasons you need a digital marketing strategy in 2022
According to the source, “If your business doesn't have a strategic digital plan aligned with your business plan you will suffer from the ten problems I highlight later in this article and you will lose out to competitors who are more digitally savvy.”
10 reasons why you may need a digital marketing strategy?
1. You're directionless
2. You won't know your online audience or market share
3. Existing and start-up competitors will gain market share through optimizing their always-on marketing
4. You don't have a powerful online value proposition
5. You don't know your online customers well enough
6. You're not integrated ("disintegrated")
7. Digital doesn't have enough people/budget given its importance
8. You're wasting money and time through duplication
9. You're not agile enough to catch up or stay ahead
10. You're not optimizing
Source:
https://www.linkedin.com/posts/ronvining_digitalmarketing-ronvining-learnamies-activity-6920426128453054464-XY8C?utm_source=linkedin_share&utm_medium=member_desktop_web
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10 reasons you need a digital marketing strategy in 2022 According to the source, “If your business doesn't have a strategic digital plan aligned with...
31/03/2022
How to Use Social Media for Small Business: 12 Simple Tips
According to the source, “If you have a business, you likely spend a lot of your time trying to dig up the latest social media marketing tips. And for good reason.”
12 essential social media tips for business
1. Start with a plan
2. Decide which platforms are right for you
3. Know your audience
4. Expand your audience
5. Build relationships
6. Pay attention to trends
7. Sell your stuff with social commerce
8. Mix up your formats
9. Focus on quality over quantity
10. Use the right tools
11. Use scheduling and automation to free up more time for engagement
12. Track and refine your performance
Source:
https://www.linkedin.com/posts/ronvining_socialmedia-ronvining-learnamies-activity-6915232405704310784-e_rv?utm_source=linkedin_share&utm_medium=member_desktop_web
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Ron Vining on LinkedIn: #SocialMedia #RonVining #Learnamies
How to Use Social Media for Small Business: 12 Simple Tips According to the source, “If you have a business, you likely spend a lot of your time trying...
23/03/2022
6 B2B Marketing Trends You Can Expect in 2022
According to the source, “We can already see how digital transformation and the eCommerce boom are set to revolutionize the way we’ll sell in 2022. B2B trends have also permanently evolved to reflect new market behavior. After being forced to innovate to survive the devastating effects of coronavirus on businesses, marketers now hope that emerging B2B trends will help them cruise through this stage of lightning-fast innovations.’
Here are the 6 B2B Marketing Trends You Can Expect in 2022:
1. Personalization
2. Marketing automation
3. Emerging lead generation channels
4. Innovative interactions with B2B customers
5. Mobile-first strategies
6. Top-quality content and original research
Source:
https://www.linkedin.com/posts/ronvining_b2b-marketing-trends-activity-6912477218203922432-4GiU?utm_source=linkedin_share&utm_medium=member_desktop_web
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Ron Vining on LinkedIn: #B2B #Marketing #Trends
6 B2B Marketing Trends You Can Expect in 2022 According to the source, “We can already see how digital transformation and the eCommerce boom are set...
17/03/2022
8 Social media trends to watch in 2022
According to the source, “A few years ago, no one would’ve predicted the comeback of QR codes or the meteoric rise of TikTok. In 2021, Apptopia noted that TikTok was the most downloaded app on both iOS and Android devices and is predicted to leave Facebook and Instagram behind.”
Here are list of social media trends to watch in 2022:
1. TikTok continues to grow
2. Brands invest more in social commerce
3. The creator economy matures
4. Brands develop a social audio strategy
5. Livestream shopping transforms ecommerce
6. Short-form videos are valued more
7. Sustainability becomes part of the purchase decision
8. A social media crisis plan is a growing necessity
Source:
https://www.linkedin.com/posts/ronvining_socialmedia-trends-ronvining-activity-6910237495767052288-xLej?utm_source=linkedin_share&utm_medium=member_desktop_web
Make work for your company? Our network, advisory, masterclass & tools will scale your team, provide insights, deliver strategy and learning platform to transform your organization on day one.
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Ron Vining on LinkedIn: #SocialMedia #Trends #RonVining
8 Social media trends to watch in 2022 According to the source, “A few years ago, no one would’ve predicted the comeback of QR codes or the meteoric...