Microsoft Excel and word complete course

21/07/2024

Ad Auctions:

- Happen every time an ad is shown to someone
- Billions of auctions occur daily across Facebook apps
- Advertisers compete to show their ads to specific target audiences

Who competes:

- Advertisers who target audiences that match the person's characteristics

How the winner is determined:

- The ad with the highest total value wins
- Total value = Bid (what the advertiser is willing to pay) + Estimated action rates ( likelihood of engagement or conversion) + Ad quality (relevance and user feedback)

Key points:

- Advertisers can manage their bids in various ways
- Ad relevance is crucial, and high-quality ads can win against higher bids
- Use ad relevance diagnostics to improve ad performance

16/07/2024

campaign hierarchy(facebook)

16/07/2024

Ranking of the ad placements from highest to lowest audience reach:
1. Feed: The Feed is the most visible and accessible ad placement, as it is the primary scrolling area for users. It has the highest audience reach.

2. Stories: Stories are a highly engaging format, and ads in Stories have a high audience reach, especially among younger demographics.

3. Reels: Reels are a popular format, and ads in Reels have a significant audience reach, especially among users who engage with short-form video content.

4. In-stream videos: In-stream video ads have a sizable audience reach, especially among users who watch videos on the platform.

5. Video feeds: Video feeds have a dedicated audience, and ads in video feeds have a notable audience reach.

6. Profile feed: Profile feeds have a targeted audience, and ads in profile feeds have a moderate audience reach.

7. Marketplace: Marketplace ads have a specific audience reach, primarily among users looking for products or services.

8. Search results: Search result ads have a targeted audience reach, primarily among users searching for specific keywords.

9. Overlay ads in Reels: Overlay ads in Reels have a relatively lower audience reach compared to other ad placements.

12/07/2023

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20/05/2023

https://youtu.be/Os8ccwe2cRA

Welcome to our Excel tutorial on creat...

18/05/2023

https://youtu.be/irKWXREhAWw

-point, tutorial , , , , , In the context of spreadsheets, a cell reference is a way to identify and refe...

18/05/2023

https://youtu.be/Hqb_43LphOo

18/05/2023

https://youtu.be/Iqd5UkAn-ls

Show scroll bars in Word and Excel for WindowsScroll bars might be manually hidden. You can change this setting to show the scroll bars instead.Click File --...

18/05/2023

https://youtu.be/mVD-o9mJZD0

How To Add Borders Automatically To rows/columns In ExcelAll of us used borders in excel. Adding borders in excel is quite simple. Select the cell/cells you ...