24/09/2022
How to Start your Copywriting Career - THE RIGHT WAY!
Before learning the process, Let's first look into the definition of Copywriting
Anything that is written for the purpose of selling something or to drive a particular action.
Why is it called copywriting?
Rather than meaning that the writer "copied" the material, it means that it is material that is intended to be copied — that is, reproduced and printed in the newspaper or ad for all to read. A copywriter writes “ad copy” or “marketing copy” or what is now commonly called as “sales copy”.
• People buy on emotions and later justify with logic – people buy the dream and experiences more than the actual thing.
(kids’ cycle, cake, car, weight loss products, or anything else)
STEP ONE:
Clear your basic concepts from two Playlists I am mentioning in First Comment. Spend time watching these Playlists. It won’t take more than one week. Invest a minimum of 2 hours per day in learning
STEP TWO:
Now your basic concepts are cleared, But it’s just step one.
Copywriting is a vast skill so as a beginner you can’t just jump on every other sub niche of it. Next Step is to Choose a Sub Niche to start from (e.g: Email copy, Fb ad copy)
According to me Email Copy is by Far the most high paying and recommended Sub skill to start
And you can't write it before learning
Go to YT or Udemy and Learn from any channel or any course you want. Learn what Email copywriting is all about. Learn it's formulas, types and what works best
Start reading at least 5 to email copy a day (Email copy means good copy)
No need to stress much, go to Google and search for high performing Email copy. Read, analyze them, see how it’s flowing, PICK UP A FORMULA AND PRODUCT TO START WRITING and then write one copy for you. Same goes for fb ad copy, sales page or any other sub niche
Write at least one copy per day and it will get better with time
REPEAT AT LEAST FOR ONE MONTH
Tools to Use from Start:
Grammarly free version
Hemingway Editor (Keep your copy up to 6th or 7th grade)
Subject line Tester (Specially for Email copy)
Last but not the least: Formula to write a good copy is to just write. Read, write read, write and repeat it daily (Only Successful Formula)
Something really important to become a copywriter
Yes, it’s your written English and grammar that will make you stand out among the crowd
How you can improve your English in the next 30 days?
1: Watch Netflix seasons/movies with English subtitles
Or you can watch your favorite sport with English commentary. (In my case I watch cricket)
Don’t want to watch movies?... No problem you can watch documentaries on any topic from YT easily
2: Second thing is to read, read and read. Read books and good copies daily
3: Third thing is to think in English. It seems awkward but it actually helped me improve my English. Make sentences before you even write or speak anything
4: Write English in your daily convo and statuses
5: While writing copy you can use tools like Grammarly to help you get better with grammar and sentence structure. Once you are done with writing copy test it in “Hemingway editor” and make it to 6 to 7 grade at least
6: The last step is to speak English daily. No one to talk to?... Puck up your phone and start speaking on any of your favorite topics. Do this exercise daily for 15 to 20 minutes. (I tried it for one month and it was amazing)
I hope it will help you get rid of distraction
If it added VALUE mention your friends and Share this post (This will make me happy)
Copywriting Student,
Umar
P.S: If I missed something you can add in comments
