Ziauddin Media Society is now registered as a student club at the Ziauddin University. It is run und It is often said that world has become a global village.
It is media that has shrunk the world into a village. Telecommunication, TV, radio, and now computers have reduced distances and brought the countries of the world closer to each other. It has become the voice of the masses. Indeed, it is instrumental in shaping the public opinion. A society with restricted media is just like stagnant water. Such society breeds only ignorant minds. People remain i
gnorant of events, ignorant of their rights, their duty to the state, their needs and the role that they can play for the betterment of the society. Macaulay called the Press as the fourth pillar of the state. With the advent of new technology the media has gained new dimension and great strength. It has transformed the present age into information explosion. Communication channels through which news, entertainment, education, data, promotional messages are disseminated are called media. Media includes broadcasting and narrow casting channels such as, TV, radio, telephone, newspapers, magazines, billboards, fax and internet. With the passage of time, media has become the member of our society. It has firmly entrenched its roots in our life and now it’s hard to survive without in in this modern age. Media is a powerful weapon. It creates awareness and consciousness of rights, duties and responsibilities among the people. So why not we just now stop hating the media and become the part of it by joining Monad an emerging platform.
